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New Google Panda Update Should Help Small Sites New Google Panda Update Should Help Small Sites

There’s officially a new Panda update rolling out. If you have a small or medium-sized site, Google is suggesting this could potentially help you, though we’ve heard that before. Are you seeing any effects from the new Panda update? Good …

Google Introduces Structured Snippets Google Introduces Structured Snippets

Google announced the launch of “structured snippets,” a new feature that puts “facts” in the snippets of web results. As with Google’s Knowledge Graph, these facts may or may not be accurate. Here’s what they look like: The company says, …

New Google Penguin Update Coming, Will Refresh Faster New Google Penguin Update Coming, Will Refresh Faster

Google’s Penguin update is notorious for taking an extremely long time to get refreshed, leaving sites negatively impacted by it out of luck until Google finally pushes a refresh through. You can make all the changes you want in an …

Bing Reveals URL Keyword Stuffing Spam Filtering Bing Reveals URL Keyword Stuffing Spam Filtering

Bing revealed in a blog post this week that it rolled out an update to its algorithm a few months ago that targets URL keyword stuffing. They had alluded to such an update in another recent post. Igor Rondel, Principal …

Google Updates Webmaster Tools API Google Updates Webmaster Tools API

Google announced that it has updated the Webmaster Tools API to make it more consistent with other Google APIs. Those who already use other Google APIs, the company says, should find this one easy to implement. According to Google, the …

New Google Panda Update Refresh Suspected New Google Panda Update Refresh Suspected

Google hasn’t confirmed that it rolled out a new Panda refresh, but signs point to one hitting on September 5th (Friday), according to Search Engine Roundtable and SEOs. Barry Schwartz points to a post in the Google Webmaster Help forum …

Google Makes It Easier For People To Search For Your Content Google Makes It Easier For People To Search For Your Content

Google announced that it’s now showing a new and improved sitelinks search box within search results, which will make it easier to find specific content on third-party websites from Google itself. The box is more prominent, and supports autocomplete. Here’s …

Google Offers ‘Optimize For Bandwidth’ Tool Google Offers ‘Optimize For Bandwidth’ Tool

Google is offering webmasters a way to optimize their sites for bandwidth on Apache and Nginx. As the company notes, there are a lot of obstacles on the web when it comes to using less bandwidth, and sites contribute to …

Were Your Google Authorship Efforts All For Nothing? Were Your Google Authorship Efforts All For Nothing?

Google introduced authorship support over three years ago, leading webmasters and anyone concerned with SEO to jump through a new set of hoops to make sure their faces were visible in Google search results, and hopefully even get better rankings …

Google Just Killed Authorship Entirely Google Just Killed Authorship Entirely

Google announced that it is no longer using authorship markup or displaying author information in search results, saying that it just wasn’t as useful as expected. Actually, it was Google’s John Mueller who announced the change on his personal Google+ …

Is Google Making Too Many Changes To Search? Is Google Making Too Many Changes To Search?

Google celebrated the ten year anniversary of its initial public offering this week, and reflected on the past decade of search and some of the major changes it has made. Everybody knows that Google is constantly changing its algorithm. They’ve …

Google Goes After More Link Networks Google Goes After More Link Networks

Google continues to penalize link networks in Europe, hitting two more over the weekend. Google has been on a warpath for the last year or so, penalizing link networks designed to game search results. Google now now hit one in …

New Google Penguin Update Is Getting Closer New Google Penguin Update Is Getting Closer

It’s looking like we’ll probably be seeing Google launch a new version of the Penguin update before too long, though Google still won’t give an exact timeframe. Either way, they’re working on it, and it’s coming. Google webmaster trends analyst …

Google Notifies Webmasters About Their Annoying Faulty Redirects Google Notifies Webmasters About Their Annoying Faulty Redirects

Google announced a couple months ago that it would start calling out sites in mobile results for faulty redirects. This was aimed at saving users the “common annoyance” of tapping a search result only to be redirected to a site’s …

What Google’s New Ranking Signal Means For You What Google’s New Ranking Signal Means For You

This week, Google introduced the webmaster and SEO world to a new ranking signal. Webmasters using HTTPS (HTTP over TLS, or Transport Layer Security) to make their sites more secure will be looked upon more favorably than those that don’t …

Google Announces New Ranking Signal Google Announces New Ranking Signal

Google announced that HTTPS is now a ranking signal used in its algorithm. The company has been pushing the use of HTTPS (HTTP over TLS/Transport Layer Security) for quite some time, and called for “HTTPS everywhere” at Google I/O, so …

MetaFilter Reportedly Recovering From Google Update MetaFilter Reportedly Recovering From Google Update

A few months ago, MetaFilter founder Matt Haughney revealed in a blog post that a decline in Google traffic resulting from a 2012 algorithm update had led him to lay off some of the site’s staff. He wrote: Today I …

History of SEO: Evolve or Die. 24 years in 4 minutes. History of SEO: Evolve or Die. 24 years in 4 minutes.

Remember when Netscape Navigator and Ask Jeeves ruled the roost? Here’s a 4 minute throwback of how search engines have changed in the last 24 years. Learn how smart marketers figured out how to evolve with the changes. Courtesy of …

Did Google Penalize A Site For A Natural Link From Moz? Did Google Penalize A Site For A Natural Link From Moz?

Update: We’ve updated the post with some additional comments from Fishkin he gave us via email. See end of article. Google has been on a warpath against what it thinks are unnatural links, but many think it’s off the mark …

Google Webmaster Tools Gets New rel-alternate-hreflang Feature Google Webmaster Tools Gets New rel-alternate-hreflang Feature

Google announced on Monday that it is adding a new feature to Google Webmaster Tools to make it easier to debug rel-alternate-hreflang annotations. These are the attributes Google uses to serve the correct language or regional URL in search results. …

Groupon Finds ‘Direct’ Traffic Is Really Organic Search Groupon Finds ‘Direct’ Traffic Is Really Organic Search

Groupon ran an experiment to try and figure out where “direct” traffic that appears in analytics programs is really coming from. Gene McKenna, director of product management at Groupon, wrote a blog post about the findings for Search Engine Land. …