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Facts May Start Outranking Links As A Google Signal

Facts May Start Outranking Links As A Google Signal

By Chris Crum 16 hours ago

Google has a new paper out that discusses how it might rank pages based on facts as opposed to links. If this were to become the case, it would represent a huge move for the search engine, which has historically …

What Google’s Twitter Deal Means For You What Google’s Twitter Deal Means For You

News came out last week that Google and Twitter have struck a new deal to put real-time tweets back into Google’s search index. The companies aren’t providing much in the way of details about the deal at this point, and …

eLyrics Hit By Google, Reduced Staff eLyrics Hit By Google, Reduced Staff

Google updates can have devastating effects on websites that depend on traffic from the search engine to thrive. It’s become clear over the years that it’s not wise to depend on Google or any other one source of traffic, because …

Google ‘Update’ Impacts E-Commerce Sites Google ‘Update’ Impacts E-Commerce Sites

Google makes adjustments to its search algorithms every day, but sometime last week, it made one that was bigger than the average tweak, and a lot of webmasters took notice. The comments about ranking changes poured into the search forums …

Google Expands Call-To-Action Links In Quick Answers Google Expands Call-To-Action Links In Quick Answers

Back in November, people started noticing that Google was showing call-to-action link for some of its quick answer results. The only examples anyone produced at the time came from Google’s own pages. For example, “adwords negative keywords” showed some info …

How Ranking Works In Pinterest’s Guided Search How Ranking Works In Pinterest’s Guided Search

Pinterest launched Guided Search last April as a new way to help users discover content with some nudging in the right direction. It’s basically Pinterest’s way of suggesting search refinements as you browse. For example, if you search for “pasta,” …

Google Adds Locale-Adaptive Page Crawling Google Adds Locale-Adaptive Page Crawling

Google announced that it’s introducing new locale-aware crawl configurations for Googlebot for pages it detects may adapt their content based on the request’s language and perceived location. “Locale-adaptive pages change their content to reflect the user’s language or perceived geographic …

Here's A Goldmine of Pinterest Marketing Tips Here's A Goldmine of Pinterest Marketing Tips

Pinterest may have plateaued as a driver of traffic to websites, at least for the time being, but it’s still number two in that department behind Facebook, according to data from Shareaholic. The firm released a report this week finding …

Eric Ward Talks Fear And The Evolution Of Links Eric Ward Talks Fear And The Evolution Of Links

The nature of links on the web, particularly in relation to search, has changed a lot over the years, and there’s probably nobody out there with more insight into this than Eric Ward, who’s focused on this specific topic for …

Google Really Does Appear To Be Killing Lyrics Sites Google Really Does Appear To Be Killing Lyrics Sites

Last month, we reported that Google may have just killed a whole category of websites – lyrics sites. New data shows that search visibility for some of these sites has indeed drastically declined. While it’s interesting enough for this particular …

Get Ready For Google’s New Mobile Ranking Signal Get Ready For Google’s New Mobile Ranking Signal

Throughout the course of last year, Google made a bunch of moves showing that it was focusing on improving the mobile search experience for its users by way of getting websites (otherwise known as search results) to make themselves more …

Google Gives Webmasters New Structured Data Tool Google Gives Webmasters New Structured Data Tool

Google announced that it is giving webmasters a new structured data tool to help them author and publish markup on their websites. The new tool, it says, will better reflect Google’s interpretation of your content. The tool provides validation for …

Google Lets You Display Your Social Profiles Google Lets You Display Your Social Profiles

As some have noticed, Google has started displaying social media profiles in the Knowledge Graph area of search results pages for many brand searches. If you search for Wendy’s, for example, you can very clearly see links to their profiles …

Google Wants Some Webmaster Tools Ideas Google Wants Some Webmaster Tools Ideas

Google is once again calling on webmasters for ideas on how to improve Google Search and Webmaster Tools. The company put out a brief Google+ update early this morning: What would you like to see from Google Websearch & Webmaster …

Pinterest SEO: Things To Consider Pinterest SEO: Things To Consider

A lot of website owners and marketers are still trying to crack the Pinterest nut. If Facebook referrals start evaporating, that will no doubt be the case even more. Currently, Pinterest is second behind Facebook for driving website referrals as …

Google May Have Just Killed Lyrics Sites Google May Have Just Killed Lyrics Sites

Over time, Google has been showing more and more content on search results pages, resulting in people having to click over to third-party websites for fewer and fewer things. Now, Google is showing song lyrics, in what should be considered …

Google Rolls Local Update Out To More Countries Google Rolls Local Update Out To More Countries

Back in July, Google launched an algorithm update that shook up local search results in the U.S. While Google never gave it an official name like Panda or Penguin that we’re aware of, Search Engine Land started calling it the …