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Is Google Making Too Many Changes To Search?

Is Google Making Too Many Changes To Search?

By Chris Crum August 20, 2014

Google celebrated the ten year anniversary of its initial public offering this week, and reflected on the past decade of search and some of the major changes it has made. Everybody knows that Google is constantly changing its algorithm. They’ve …

Google Announces New Ranking Signal Google Announces New Ranking Signal

Google announced that HTTPS is now a ranking signal used in its algorithm. The company has been pushing the use of HTTPS (HTTP over TLS/Transport Layer Security) for quite some time, and called for “HTTPS everywhere” at Google I/O, so …

MetaFilter Reportedly Recovering From Google Update MetaFilter Reportedly Recovering From Google Update

A few months ago, MetaFilter founder Matt Haughney revealed in a blog post that a decline in Google traffic resulting from a 2012 algorithm update had led him to lay off some of the site’s staff. He wrote: Today I …

History of SEO: Evolve or Die. 24 years in 4 minutes History of SEO: Evolve or Die. 24 years in 4 minutes

Remember when Netscape Navigator and Ask Jeeves ruled the roost? Here’s a 4 minute throwback of how search engines have changed in the last 24 years. Learn how smart marketers figured out how to evolve with the changes. Courtesy of …

Google Penalizes Site For A Link From Moz Google Penalizes Site For A Link From Moz

Update: We’ve updated the post with some additional comments from Fishkin he gave us via email. See end of article. Google has been on a warpath against what it thinks are unnatural links, but many think it’s off the mark …

Google Webmaster Tools Gets New Feature Google Webmaster Tools Gets New Feature

Google announced on Monday that it is adding a new feature to Google Webmaster Tools to make it easier to debug rel-alternate-hreflang annotations. These are the attributes Google uses to serve the correct language or regional URL in search results. …

Groupon Finds 'Direct' Traffic Really Organic Search Groupon Finds 'Direct' Traffic Really Organic Search

Groupon ran an experiment to try and figure out where “direct” traffic that appears in analytics programs is really coming from. Gene McKenna, director of product management at Groupon, wrote a blog post about the findings for Search Engine Land. …

Matt Cutts Is Disappearing For A While Matt Cutts Is Disappearing For A While

Just ahead of the holiday weekend, Google’s head of webspam Matt Cutts announced that he is taking leave from Google through at least October, which means we shouldn’t be hearing from him (at least about Google) for at least three …

Google Continues Link Network Attack Google Continues Link Network Attack

It would appear that Google’s attack on European link networks is not over (if it ever will be). Google has been penalizing link networks on the Internet with a vengeance over the past year or so, with much of the …

Google Trusts Changed Links Less Google Trusts Changed Links Less

Here’s a bit of interesting info about how Google views links. Apparently the search engine trusts them less if they’ve been changed. That is according to former Googler Pedro Dias, who used to work on the Search Quality and Webspam …

Are Google Reconsideration Requests Getting Better? Are Google Reconsideration Requests Getting Better?

It appears that Google is actually making the reconsideration request process more helpful for webmasters by giving them more clues on what the problems are with their sites. At the Search Marketing Expo last week, Google’s Matt Cutts said the …

Google Launches New Version Of Payday Loan Algorithm Google Launches New Version Of Payday Loan Algorithm

Last month, Google rolled out two major updates to its algorithm around the same time – new versions of the famous Panda update and the “Payday Loans” update, which is one of its ways of fighting spam. A newer version …

Is Negative SEO Becoming A Bigger Problem? Is Negative SEO Becoming A Bigger Problem?

Negative SEO – the practice of competitors engaging in SEO attacks in order to harm businesses in search results – has been a concern in the search industry for years. It’s rare that we see any concrete evidence of this …

Google Highlights Guide To Site Moves Google Highlights Guide To Site Moves

Google has released a new guide on how to handle moving your site in a way that’s “Googlebot-friendly”. “Few topics confuse and scare webmasters more than site moves,” say Google Webmaster Trends analysts Pierre Far and Zineb Ait Bahaji. As …

Facebook Explains Organic Reach Decline Facebook Explains Organic Reach Decline

Facebook’s Brian Boland wrote a lengthy blog post about the much talked about decline in organic reach of Facebook Page posts. It’s happening for two main reasons, he said: more and more content is created and shared every day and …

Google Warns Users About Sites' Faulty Redirects Google Warns Users About Sites' Faulty Redirects

Google is calling out webistes with “faulty redirects” in mobile search results to save users from having to deal with the “common annoyance” of tapping a search result only to be redirected to a site’s mobile homepage. This occurs when …

Here's Another Matt Cutts Floating Head Video Here's Another Matt Cutts Floating Head Video

We’ll just keep this one short like the video itself. The most common SEO mistake you can make, according to Matt Cutts, is not having a website. Hopefully you feel you’ve gotten your money’s worth on that one. Once again, …