Follow WebProNews
(Red), Bono’s Fundraising Program Starts Dec. 1st

Red_about_red_09_03sflb_3 Bono l

Search Insider Summit – Dominate the Universal SERPs

Do we need to change our entire campaigns to capitalize on universal search? Find out what you can do to better dominate the universal SERPs and grab searchers’ attention.

PubCon – SEO Design, Organic Site Structure
Site design is critical for quality indexing and rankings. There are pit falls that are not apparent. This session will take a top down approach to designing a modern website.

Moderator:

  • Todd Friesen

Speakers:

Red Hat and Hyperic Finally Made Me Happy

I previously questioned Red Hat’s apparent lack of love for Hyperic. Today, Stacey Schneider, Senior Director of Marketing at Hyperic, tipped me off to a joint Hyperic & Red Hat announcement.

Social Media – PR Folks are Just Doing It

“I have been impressed with the urgency of doing. Knowing is not enough, we must apply. Being willing is not enough, we must do.” — Leonardo DaVinci

PR/Marketing folks have been busy doing more than playing with social media. Here’s a quick, incomplete and unofficial list of pointers.

A Tale of Two Cities: Red Hat and JBoss

Red Hat reported great numbers today. The stock was down in after hours trading, and I suspect it will be down tomorrow. The stock movement will likely be based on comments about the JBoss division by Red Hat’s CEO. Forbes reports:

TheFind.com Locates $15 Million In Funding
· 1

TheFind.com offers “shopping search reinvented,” but with a fresh $15 million in its pockets, we may soon wind up with something that’s been re-reinvented.  Then again, that $15 mil could be a sign that the company’s investors (who were led by Bain Capital Ventures) like things just the way they are.

Project Red Stripe Reveals Lughenjo

Google and Yahoo do good deeds on a weekly basis.  Microsoft and Ask also make the occasional selfless act.  And now Project Red Stripe, a team within The Economist Group, has unveiled Lughenjo.  Lughenjo is intended to be “[a] business that does good, and returns a profit.”

Joost Signs Deal With CAA Talent Firm

The Creative Artists Agency (CAA) represents some incredibly famous people, including Stephen King, Robin Williams, and Bruce Willis.  The CAA also represents Joost, the Internet television service, thanks to a deal announced earlier this week.

uTube Makes Lemonade Out Of YouTube

Ralph Girkins was literally minding his own business, selling tube and pipe machinery, when it happened – wayward traffic intended for YouTube began to crash his site, uTube.  Mr. Girkins wasn’t happy – after all, those “Evolution of Dance” fans weren’t going to buy any rollformers – but he’s since salvaged the situation.

Layoffspace: A “Network For The Unemployed”

Some social networking sites target unemployed teenagers; others go for adult professionals.  The newly formed Layoffspace.com bucks both trends by catering to unemployed adults.

Forbes Finds SEO Red Light District
· 17

SEO is a difficult topic for anybody new to the game. It’s proved especially difficult for Forbes, where an article about "Google Hell" had the experts shaking their heads. Not to rag too much on Forbes, the article did present an opportunity for clarification about Google’s supplemental index.

‘State Of The Blogosphere’ Is Small, Fractured?

Once a year, Conan O’Brien gives a “State of the Show Address” address, and for a certain audience, it’s great – but not everyone cares about this late-night comedian’s realm.  As Dave Sifry gave a “State of the Live Web Address,” as opposed to a “State of the Blogosphere,” some onlookers feel he’s addressing a similar problem.

AOL Throws Cincinnati A Curve

The 2007 baseball season is opening with a surprising match up: the Cincinnati Reds versus AOL. The Major League Baseball club filed opposition to AOL’s application for trademark of "RED," the name of AOL’s social network for teens.

Pet Food Scare Sends Searchers Chasing Answers
· 54

When news of a major pet food recall got out, pet owners hit the search engines over the weekend worried about their furry best friends.

One dog, nine cats. That’s the death toll so far in a mysterious outbreak of kidney failure linked to Menu Foods, Inc.’s various pet foods distributed by well-known grocers like Kroger, Safeway, Wal-Mart, and PetSmart.

High Rankings SEM Seminar Pictures
Day one of the Minneapolis High Rankings seminar went well and I think the presentations were well received. One thing I think I did not emphasize is that the speakers are not only subject matter experts, but they’re skilled at instruction as well

Product (RED): Smart Social Marketing?

In a great post over at PSFK – Piers publishes the content of a conversation he had with Julie Cordua, the VP of Marketing for the often talked about Product (RED) social marketing campaign.  

HGTV Adds Social Network

HGTV, the home and garden cable channel owned by Scripps Networks has launched a social network called Rate My Room. The new social community can be seen at HGTV.com.

Google Heard Aaron. Now What?

Aaron Stanton had a plan. A crazy plan, some might say, but still a plan: In a nutshell, he wanted to pitch a business idea to the folks at Google — the world’s largest search engine, a $130-billion colossus with 10,000 employees, etc., etc. — so he decided to get on a plane, fly from his home in Indiana to the massive, sprawling “Googleplex” in Mountain View, California and sit in the lobby of the Google headquarters until someone agreed to listen to his pitch.

Google Buys Video Game Ad Firm

Red Herring is reporting Google has acquired video game advertising firm, Adscape Media for $23 million. It’s unclear at this stage whether this is a just a move to buy a "few potentially interesting patents" or Google’s entry into in-game advertising.

Wikio Receives $5.3 Million In Funding

Wikio, which is basically a European version of Digg (more on that later), just received a considerable amount of funding to continue its growth. Reports indicate that Lightspeed Venture Partners and Gemini Israel Funds have endowed the company with $5.3 million.

ICANN Reconsiders Virtual Red Light District

Nearly seven years after its initial proposal, the controversial .XXX domain, intended as an online “red light district” for pornographic websites, is soon to be reconsidered by the International Corporation for Assigned Names and Numbers (ICANN), which voted not to approve (but did not reject) the proposal in May of 2006.