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real estate Articles

Trulia Takes In More Funding

Which would you research more: a seemingly safe purchase when you have lots of cash, or a risky one when the economy’s bad?  It makes a great deal of sense, then, that real estate site Trulia has just raised $15 million in funding.

Google Consolidating Denver And Dallas Offices

Google’s recurring physical expansions may have gone a little too far.  There’s word that the search giant now plans to shrink a bit by closing offices in Denver and Dallas.

Google Adds To Its New York Office Space

Converted into acres (1.15), the area doesn’t sound so impressive.  Look at it in another unit of measurement, though, and Google’s 50,000 square feet of fresh office space starts to seem like a lot.

The Internet’s Influence For Home Buyers

Just what we want to hear – bad news about the housing market, but this time online. Turns out online searches didn’t have as significant impact on homebuying or renting decisions as we may have hoped. That doesn’t necessarily mean real estate sites should pull back their budgets though.

Google Maps Offers Real Estate Listings
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Realtors have had a hard time these past six or so months; as the housing market crashed, the competition for buyers grew fierce.  Now Google’s making things even more interesting by introducing a real estate search option on the main page of Google Maps.

Scammers Target Craigslist Realtor
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Newspaper classifieds have a friend in scammers. Though hemorrhaging sales to Craigslist, fraudulent posters there may drive legitimate businesspeople back to where they’ve done business for decades.

Trulia Obtains A Street View

Try to search for a house.  Checkboxes concerning prices, square footage, and the number of bathrooms can only take you so far – hundreds of results might show up.  You can peer at tiny, cropped photos, but that’s not great, either.  So a new deal between Google and Trulia brings Street View into the picture.

Real Estate Sites Drawing Traffic Due To Foreclosures
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Real estate Web sites are featuring a growing number of homes that are in pre-foreclosure and foreclosure.

In March, Yahoo Real Estate launched a site focused on foreclosures with Realty Trac broadening the reach of information to nearly 500 million global users. "The goal for you as a buyer is to purchase a property at least 20 percent below full market value, although better deals are often possible," reads Yahoo’s site.

Roost Enters Real Estate Search
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This doesn’t seem like the ideal time for a real estate search engine to launch; individuals are probably afraid to get into the home-buying market, and lenders are probably afraid to let them.  Still, a new contender has arrived, and Roost is pretty impressive.

Zillow Adds Houses, Improves Accuracy

When ridiculously large financial figures get tossed about, I like to think of them in terms of houses.  As in: would I rather own my own small county or a faltering tech company?  But with Zillow being what it is, figures usually come in house form, anyway, and the freshest news relates to a whopping 10 million homes.

Zillow To Run Newspaper Real Estate Ads

Real estate site Zillow.com, which focuses on house price comparisons has entered a deal with the publishers of 282 newspapers to carry their real estate advertisements.

Real Estate Blog Raises $1.5 Million

So what if the real estate market is tanking?  I think that’s much more interesting to read about than a break-even or everybody-gets-rich scenario, and some investors may feel the same way; Curbed.com, a blog that covers real estate, just received $1.5 million in funding.

Zillow “Rezeives” $30 Million In Funding

As funding rounds go, this was a big one: Zillow raised a fresh $30 million.  Look for the already-popular real estate site to really take off as a result.

Google, YouTube Grow In San Bruno

I buy clothes once a year or so (if that).  I run searches dozens, if not hundreds, of times per day.  So on the whole, I’m rather pleased with this development: Google is taking over a San Bruno, California property formerly inhabited by Gap Inc.

Yahoo Seals Deal With Major Real Estate Firm

Brands that fall under Realogy Corporation’s umbrella will now be able to list their properties on Yahoo Real Estate, and I know that this news has caused rather few of you to jump out of your chairs or shout in surprise.  It’s a pretty big deal, however – Realogy’s “residential brands” include Century 21, Coldwell Banker, ERA, and Sotheby’s International Realty.

Google Gets Old HP Building

Google’s getting yet another new building; this one is 212,000 square feet, located in Palo Alto, and used to belong to Hewlett-Packard.  The lease runs an estimated $9.5 million per year.

Zillow Adds New Features
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Zillow, a real estate Web site has added several new community features to their site. The most notable are individual neighborhood pages in over 130 U.S. cities and 6,500 neighborhoods.

HouseFront Builds Home Info Via SMS
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Texting an address to HouseFront’s messaging service brings back available real estate information to one’s mobile phone.

Yahoo Real Estate Has Value

A new Home Values section of Yahoo Real Estate has launched, providing a look at home estimates and information related to the local area of a prospective home.

Google, Yahoo Enhance Real Estate Offerings
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One of the most precious commodities in the world is real estate. Everyone is looking for their own little piece of the world to settle and call their own. Home ownership is a goal shared by so many that it seems appropriate that companies like Google and Yahoo would go to such lengths to cater to real estate searchers.

21 Link Bait Ideas

I’ve been working with FamousAgents.com, providers of SEO and blogging services to real estate agents, and they’ve put together a great article called 21 Keys to Link Bait Success.