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LinkedIn Explains How It Finds Audiences For Your Posts & Filters Out The Low Quality Stuff LinkedIn Explains How It Finds Audiences For Your Posts & Filters Out The Low Quality Stuff

Earlier this year, LinkedIn opened up its publishing platform to everyone, enabling people to post content beyond simple status updates and links. You may be wondering who’s actually seeing your posts. According to LinkedIn, members who have published at least …

BuzzFeed Is About To Get A Lot Bigger BuzzFeed Is About To Get A Lot Bigger

BuzzFeed, the publisher you either love or hate (or possibly some strange mixture of the two) announced a major expansion plan, propelled by a fresh injection of cash in the form of a $50 million series E round of funding …

Facebook Outage Led To 3% Decline In Traffic To News Sites [Report] Facebook Outage Led To 3% Decline In Traffic To News Sites [Report]

Last Friday, Facebook went down for somewhere between a half an hour and an hour for a lot of users. According to CharBeat, this led to a decline of 3% in overall web traffic to news sites, and an 8.5% …

Google Launches Two New AdSense Ad Sizes Google Launches Two New AdSense Ad Sizes

Google announced the launch of two new ad sizes for AdSense ads – 970 x 250 Billboard and 300 x 1050 Portrait. These, the company says, will help publishers reach more advertisers, and of course, “enhance the user experience”. “As …

Newscred, Percolate, Brand.com Scheme To Alter Digital Content Creation Newscred, Percolate, Brand.com Scheme To Alter Digital Content Creation

A group of companies is seeking to change the face of content creation and alter how brands are able to connect with target audiences online. They’re attempting to make an impact on the online news industry in a way that’s …

NBCU Kills DailyCandy, Television Without Pity NBCU Kills DailyCandy, Television Without Pity

Last week, news emerged that NBCUniversal-owned DailyCandy and Television Without Pity are shutting down. Both are considered by some to be pioneers of an all but forgotten Internet era. The former was primarily an Internet newsletter in its early days, …

Infographic: Publishers Can Increase Revenue With Better Big Data Analysis Infographic: Publishers Can Increase Revenue With Better Big Data Analysis

Yieldex has put out a new infographic about how publishers can stop missing out on lost revenue opportunities with more accurate forecasting. It analyzes how big data analysis of online ad inventory can result in more accurate forecasting and optimization, …

WordPress Founder Talks To LinkedIn About The Future Of Publishing WordPress Founder Talks To LinkedIn About The Future Of Publishing

This video’s about a month old, but interesting none the less, and LinkedIn just shared it in a blog post today. WordPress founder Matt Mullenweg discusses the future of publishing with Reid Hoffman. It’s part of the LinkedIn Speaker series. …

Google Says Knowledge Graph Is The ‘Swiss Army Knife’ To Your Site’s Corkscrew Google Says Knowledge Graph Is The ‘Swiss Army Knife’ To Your Site’s Corkscrew

With the Knowledge Graph, Google is trying to be the “Swiss Army Knife” to publishers’ corkscrews. That is according to Google SVP and software engineer Amit Singhal, who spoke at SMX West earlier this week. Do you think this is …

Jeff Bezos And Others Give Business Insider $12 Million Jeff Bezos And Others Give Business Insider $12 Million

Business Insider announced on Wednesday that it has raised a new $12 million round of funding from existing investors including Amazon CEO Jeff Bezos. Others include IVP, RRE, and Gordon Crovitz. According to CEO Henry Blodget, Business Insider will use …

Google Enters Ad Partnership With Time Inc. Google Enters Ad Partnership With Time Inc.

Google has partnered with Time Inc. to launch the Time Inc. Global Exchange, a new ad exchange giving marketers programmatic access to Time’s properties around the world, which reach 116 million consumers. It will be powered by the DoubleClick Ad …

Facebook News Feed Update Earned This Site More Likes In 2 Months Than In Previous 5 Years Facebook News Feed Update Earned This Site More Likes In 2 Months Than In Previous 5 Years

BuzzFeed isn’t the only winner from Facebook’s recent “Panda” update. Mental Floss has made out incredibly well too, according to a Poynter report. Have Facebook’s recent changes to News Feed ranking affected your Facebook traffic? Let us know in the …

LinkedIn Is Letting Everyone Use Its Publisher Platform LinkedIn Is Letting Everyone Use Its Publisher Platform

LinkedIn announced that it is opening up its publishing platform – previously only available to “Influencers” like Richard Branson and Conan O’Brien – to all members. Now, when you publish a post on LinkedIn, the content becomes part of your …

Here’s Why BuzzFeed Can Still Get Facebook Traffic While You Can’t Here’s Why BuzzFeed Can Still Get Facebook Traffic While You Can’t

Some popular viral content sites have suffered drastic traffic declines since Facebook implemented its News Feed algorithm changes in December, which some have dubbed, for all intents and purposes, Facebook’s “Panda” update. Has your Page been affected by the changes? …

Google Reportedly Trying Another Content Recommendation Product Google Reportedly Trying Another Content Recommendation Product

Google is reportedly getting ready to launch a new content recommendation tool for publishers that would point their website visitors to more of their articles. Search Engine Journal shares a snippet from an email it and other Google partners have …

Calacanis Moves On From Google Panda Update With Apparently Google-Proof Product ‘Inside’ Calacanis Moves On From Google Panda Update With Apparently Google-Proof Product ‘Inside’

Jason Calacanis is back with a new news app called Inside. It’s out for iOS and Blackberry with an Android version on the way. There’s also a mobile web version. Calacanis talks about the project as well as the demise …

Facebook ‘Paper’ News App Will Reportedly Utilize Human Editors, Instagram Photos Facebook ‘Paper’ News App Will Reportedly Utilize Human Editors, Instagram Photos
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Facebook is reportedly working on a standalone news app, which would rely on human editors to provide news stories from various publications. The app would presumably be a Flipboard-style news reader, and would make use of these hand-picked stories, as …

Matt Cutts Has Declared Guest Blogging For SEO ‘Done’ Matt Cutts Has Declared Guest Blogging For SEO ‘Done’
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Google has been warning webmasters about guest blogging abuse for years now. This week, head of webspam Matt Cutts basically declared guest blogging dead. “Stick a fork in it: guest blogging is done,” says Google’s Matt Cutts. In light of …

Google Launches WordPress Plugin For AdSense, Webmaster Tools Management Google Launches WordPress Plugin For AdSense, Webmaster Tools Management

Google announced the launch of its new Google Publisher Plugin for WordPress (in beta). This lets people place AdSense ads on their sites, and verify their sites in Webmaster Tools right from WordPress. The plugin links your site to your …

Yahoo News Gets New Deputy Editor In Daniel Klaidman Yahoo News Gets New Deputy Editor In Daniel Klaidman

Yahoo has been rebuilding its Yahoo News team in recent months with some high profile talent acquisitions. On Monday, the company announced yet another new team member with the appointment of Daniel Klaidman to the Deputy Editor position. He comes …

The Latest From Google On Guest Blogging The Latest From Google On Guest Blogging
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The subject of guest blogging has been coming up more and more lately in Google’s messaging to webmasters. Long story short, just don’t abuse it. Matt Cutts talked about it in response to a submitted question in a recent Webmaster …