All Posts Tagged Tag: ‘Pages’
Google employees are hinting (strongly) that the search engine is being more discriminatory about website search results appearing in Google’s search results. That cross-mojonation, if you will, isn’t what searchers want.
And while that seems simple on the surface – a search result leading to another search result in a vicious cycle is pretty frustrating for most users – it leaves a lot to think about from the webmaster side.
A reviews-based local search company that had not fared well in the battle for eyeballs will become part of IAC’s Citysearch.
Insider Pages will be on the move, as they give up their Redwood City offices in favor of IAC’s four walls. Citysearch will plug in Insider Pages’ user reviews of local businesses, and have over a million of them to offer visitors.
Just about everyone knows that spam is part and parcel of life. We just live with it and try to do our best to minimise the impact it has on our daily lives. Unfortunately spam is a particular issue for the SEO industry, as unscrupulous search marketers often turn to spamming techniques to make a quick dollar.
I have been experiencing slow website load times over the last little while so I thought I’d investigate and find out what the causes were.
The first tool I used was: Web Page Analyzer which has the ability to analyze all the various components and code blocks of a website. The main areas of importance include:
– Page load time at various Internet connection speeds
– The size and number of objects within the specified page
Rand Fishkin recently posted an interesting concept on his SEOmoz.org blog about sitemaps. For those of you keeping score at home, a sitemap is a document (typically xml) that sits on your server and helps search engine spiders crawl and index your site. Sounds great, right? Maybe… maybe not. Rand theorizes these sitemaps may actually be bad for your SEO efforts.
Reports are surfacing throughout the blogosphere concerning the ever-growing recesses of Google’s supplemental results. Now more than ever, sites that were once highly ranked in the main index are beginning to find themselves in the confines of the supplemental index.
Some have likened Google’s supplemental index to a virtual refuse pile, an online prison where all sorts of outdated web content are doomed to a fate of obscurity for all time.
It didn’t take Cisco long to slap Apple for a severe case of hubris in launching a product with the same name as a Cisco product. It also didn’t take Engadget long to notice that Apple’s version looks strikingly similar to an LG phone that recently won the International Forum Design Product Design Award for 2007.
Recently throughout the blogosphere, a discussion has begun to gain steam about how exactly Google’s supplemental results are determined, and what steps webmasters can take in order to rescue these left-for-dead pages and return them to the main index.
The French Publishers Association (SNE) has joined a lawsuit targeting the Google Book Search service. The group’s objections stem from its interpretation of intellectual property laws. It also – this is not a joke – objects to the way in which Google depicts search results as “ragged-edged” pieces of paper.
When a prospective client uses the internet to search for a product, he or she usually types a keyword or a phrase into a search engine and uses the results to find what he or she desires. If your ad is among those listings, you therefore have a much better shot at having prospective clients visit your website to find out what information you have, and what you are offering.
Marketers are investing a lot of money in PPC ads, but it appears that too many of them are neglecting the quality of their landing pages.
If you read all of the websites dedicated to Asp.Net you will inevitably read about the wonders of the DataGrid, DataList, and Repeater controls. While each of these has its place, if you are only displaying data there is a much faster and more efficient means to do so.
Google’s Matt Cutts confirmed that the AdSense Mediapartners bot, commonly known as “mediabot,” is indexing webpages for Google’s Big Daddy index, according to some well-known bloggers. What that means to webmasters: having two versions of a webpage (one for each bot) can get you into duplicate content issues.
Not so very long ago adding a graph or chart to a web page or application required a fair amount of programming knowledge and was rather time consuming for even the most experienced.
How can I “know who knows”? None of us can personally know more than around 250 people, yet we want our companies to be smart, learning organisations where it’s easy to find the right person to talk to.
Flash-based websites are notoriously difficult to index in the search engines. Here we lay out some practical tips to help you overcome this barrier.
The webmaster-friendly project started by Google over the summer has its own blog and some new features available for its users.
Google Sitemaps makes a tool available that lets site publishers create a map Google’s spiders can use to more effectively index its content. On the official Google Blog, Grace Kwak posted about some new features in the Sitemaps service.
There are recent posts in marketing forums worrying over “duplicate content” penalties concerns when creating pages intended as Pay-Per-Click landing pages. First a couple of definitions:
If you’re on an online marketer with a limited budget, then you’re in luck. I’ve compiled a list of online or downloadable SEO tools that I recommend and use on a regular basis. Each of these tools has to do with the organic or “natural” search engine rankings of websites.
One of the many benefits of object-oriented programming is that it allows for reuse of logic. For example, classes can be created that contain a base level of functionality.
Back in 1997 I did some research in an attempt to reverse-engineer algorithms used by search engines. In that year, the big ones included AltaVista, Webcralwer, Lycos, Infoseek, and a few others.
It is no secret that Google and Yahoo are on a continuous battle to win our hearts and get everyone to convert, but is converting someone really a matter of the quantity or the quality? Let’s take a look at some top key searches and compare them with some search engines online.
Reader Question: Our Web developer uses page templates for our Web site. I am worried that “code bloat” and other template issues might interfere with our search engine optimization (SEO) efforts. Are Web page templates good or bad for search engine optimization?
It’s a fact, Page Not Found, known as a 404 error, can harm your website Ranking with Search Engines as well as being a Turn-Off for Visitors.
The Google Sandbox Effect has been discussed at length in our case study of a new website first crawled in May by Googlebot.
Now that Ask Jeeves has acknowledged they are going ahead with their own search advertising service, in order to celebrate the switch, apparently Ask is going to revamp the appearance of their search engine result pages in order to reflect these changes.
Listing delays that have come to be called the Google Sandbox effect are actually true in practice at each of four top tier search engines in one form or another.
Playing in Googlebot’s Sandbox with Slurp, Teoma & MSNbot Spiders Display Distinctly Differing Personalities
There has been endless webmaster speculation and worry about the so-called “Google Sandbox” – the indexing time delay for new domain names – rumored to last for at least 45 days from the date of first “discovery” by Googlebot. This recognized listing delay came to be called the “Google Sandbox effect.”
Many people know the importance of creating indexes on SQL Server database tables. Indexes greatly improve the performance of a database.
Apparently, the varying methods in which people use search engines are going to continue its evolution until the Sun collapses. Since inception into the mainstream, the way people use search engines has grown from a mere information and fact-finding tool to something many couldn’t imagine being without.
One of the easiest things you can do to optimize a web page is to write a better title for it. Aside from writing great content, learning how to write better titles is the best thing you can do for your web page. I’ll start with the basics of a page title and then move into more advanced discussion.
Each year there is a Yellow Pages arms race where competitors in each category are encouraged to out spend each other. There is only one winner in this arms race, and it is not you! Too many advertisers waste their money on Yellow Pages advertising without first considering their marketing strategy. Here are seven ways you can waste your money.
You’ve paid for your ticket and your ads are up on Google AdWords and Yahoo’s Overture, but have you set up a safe landing for your clients?