A soccer-focused community website based on Google’s invite-only Orkut service recently launched in advance of this year’s Wolrd Cup.

Google and Nike have launched Joga, a website for soccer fans and players (and it says soccer, not football). Its invite-only, and logins are through Google accounts (which is really surprising to me).

One of my readers writes in that Nike has launched a basketball weblog!

Relevancy. It’s something that drives the search engine industry in almost every aspect. From providing quality search results to contextual advertising, relevancy is crucial to any search engine’s success. The question is how do you define relevancy? More importantly, how do search engines define relevancy?

One of the biggest complaints concerning the use of search engines is the amount of erroneous results appearing with normal keyword queries. Because of the explosion of search engine optimization, search results are often crammed full of useless results residing to only increase a company’s SERP position.

Communicating on corporate responsibility doesn’t get more transparent than this. The Financial Times reports …

While we were recouperating at home from spending six days in the hospital my brother-in-law (the one who works at Apple) and I watched the golf classic the Masters.