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Facebook Delivers Another Blow To Brand Pages

Facebook Delivers Another Blow To Brand Pages

By Chris Crum November 17, 2014

Brands have been feeling the sting of deflated organic reach for their Facebook Pages all year, and late on Friday, Facebook announced another blow to those posting promotional content. Long story short, if you post the type of content that …

What Facebook Has Actually Said About News Feed Rank What Facebook Has Actually Said About News Feed Rank

You’ve probably noticed that the organic reach of your Facebook Page posts has declined significantly over the past year or so. Probably not coincidentally, Facebook has been running a series of “News Feed FYI” announcements since August of 2013. While …

Yet More Facebook News Feed Changes Announced Yet More Facebook News Feed Changes Announced

Facebook has been announcing a lot of changes to the News Feed lately, and on Thursday, the company announced a couple more related to trending topics, likes, and comments. The first change relates to how Facebook factors in trending topics. …

Facebook Algorithm Gets Gamed Again Facebook Algorithm Gets Gamed Again

Another story about someone gaming Facebook’s News Feed algorithm made its way into the news, which isn’t good for the company, as it keeps going out of its way to improve News Feed quality. Do you think the quality of …

Facebook Announces Ad-Related News Feed Updates Facebook Announces Ad-Related News Feed Updates

Facebook announced a couple more changes to the News Feed on Thursday, specifically around how it shows ads to people. Both changes deal with the signals Facebook gets from people who choose to hide the ads they see. Product manager …

Facebook Adds New Video View Count Feature Facebook Adds New Video View Count Feature

Facebook said video views exceeded 50% from May through July, adding that since June, there has been an average of mover a billion video views on Facebook every day. Over 65% of them are on mobile. The company announced an …

Facebook Launches New Event Ad Options Facebook Launches New Event Ad Options

Facebook announced the launch of new advertiser tools for promoting events and giving them more visibility. For one, Pages will soon be able to create ads for desktop and mobile News Feed to boost awareness for events. In the past, …

Facebook Makes More News Feed Algorithm Changes Facebook Makes More News Feed Algorithm Changes

Facebook announced – wait for it – more changes to the News Feed algorithm and how it will deliver your Page’s posts to its alleged audience. As you’re probably well aware, Facebook has been mixing things up all year, and …

Infographic Examines The ‘Perfect’ Facebook Post Infographic Examines The ‘Perfect’ Facebook Post

With organic Page post reach declining like it has been, it’s more imperative than ever that Facebook Pages post the right type of content if they wish to get in front of fans without paying. You always hear that images …

Facebook: Your News Feed is Made By You Facebook: Your News Feed is Made By You

Wired writer Mat Honan got some attention this week after running an experiment on Facebook’s News Feed algorithm. In a nutshell, he liked every single thing he came across in his News Feed for two days straight, and concluded (unsurprisingly) …

Facebook Really Sucks When Somebody Likes Everything Facebook Really Sucks When Somebody Likes Everything

Apparently Facebook becomes a really bad place when you or someone you’re friends with “likes” everything. That appears to be the lesson we learn from an experiment by Wired writer Mat Honan, who tried liking every single thing he came …

Facebook Launches Long Overdue Save Feature Facebook Launches Long Overdue Save Feature

Facebook just announced the launch of a “save” feature, which lets you save things you find to check out later. You can save links, places, movies, movies, TV shows, and music you find on Facebook. Introducing Save on Facebook from …

Senator Wants FTC To Look At Facebook Senator Wants FTC To Look At Facebook

Senator Mark Warner (D-Va.) has written a letter to the Federal Trade Commission regarding Facebook’s controversial emotion experiment, seeking to have the commission examine the ordeal. “I come from the technology world, and I understand that social media companies are …

Facebook Encourages Users To Unfollow Pages Facebook Encourages Users To Unfollow Pages

In case you didn’t have a hard enough time reaching your Facebook followers in their News Feeds already, Facebook is apparently actively encouraging users to unfollow Pages, or at least going out of their way to remind people that they …

Did Facebook Cross The Line This Time? Did Facebook Cross The Line This Time?

Facebook went and freaked a bunch of people out again. They were about due, weren’t they? This time, the freak-out comes from an academic study of all things, looking at how Facebook can manipulate users’ emotions based on the posts …

Facebook Explains Organic Reach Decline Facebook Explains Organic Reach Decline

Facebook’s Brian Boland wrote a lengthy blog post about the much talked about decline in organic reach of Facebook Page posts. It’s happening for two main reasons, he said: more and more content is created and shared every day and …

Facebook Exec Ironically Rants About State of Media Facebook Exec Ironically Rants About State of Media

You’d probably laugh if some higher up at Little Caesars posted an epic diatribe blasting the state of modern pizza. You might scratch your head if this exec, let’s call him Bob, ranted about lesser quality pizza, and how the …