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Facebook Is Making Events More Prominent

Facebook Is Making Events More Prominent

By Josh Wolford May 18, 2015

One of the most useful features of Facebook has always been Events. Even if you’re not the type of person to spend hours scrolling through the News Feed, commenting on posts, and liking baby photos – you probably use Facebook …

Here’s What Mark Zuckerberg Just Said About The Latest News Feed Update And Hosting Publisher Content Here’s What Mark Zuckerberg Just Said About The Latest News Feed Update And Hosting Publisher Content

This week, Facebook announced its latest round of changes to the News Feed algorithm. Once again, it doesn’t exactly sound like great news for people running Facebook pages. While there were three different changes, the one that has people and …

Facebook News Feed Update Will Likely Hurt Pages Facebook News Feed Update Will Likely Hurt Pages

Facebook is tinkering around with its News Feed algorithm, and rarely is that a good sign for Facebook Pages and organic reach. I’m afraid this announcement doesn’t sound particularly great for them either. Has your business been hurt by Facebook’s …

Bug Leads To False Facebook Organic Reach Reporting Bug Leads To False Facebook Organic Reach Reporting

A report from News Whip came out on Tuesday indicating that publishers experienced a significant drop-off in organic reach. This wouldn’t come as a huge shock to most people considering that Facebook has already significantly hurt organic reach for many …

360-Degree Videos: Coming Soon to Your Facebook News Feed 360-Degree Videos: Coming Soon to Your Facebook News Feed

Facebook’s annual f8 developers conference just kicked off, and in the keynote CEO Mark Zuckerberg said that spherical (360 degree) videos are coming to your Facebook News Feed. We already know that video is becoming a more widely used media …

Should Photos Still Be Part of Your Facebook Strategy? Should Photos Still Be Part of Your Facebook Strategy?

Last month, SocialBakers shared some interesting findings about how different types of Facebook Page posts have been performing in terms of organic reach. Many were surprised to find that photos have become the least effective type of post in that …

What Not To Do To Increase Facebook Organic Reach What Not To Do To Increase Facebook Organic Reach

Want to know what not to do to increase your organic reach on Facebook? Don’t post a bunch of photos thinking that’s what the News Feed algorithm likes best. That may have been true in the past, but not anymore. …

Facebook Forces Marketers To Get More Creative Facebook Forces Marketers To Get More Creative

Businesses using Facebook for marketing have been dealt a pretty bad hand over the past year. Facebook has drastically cut down the amount of organic reach Page posts typically receive, meaning fewer of any given Page’s fans are likely to …

Wouldn’t A Dislike Button Help Facebook Deal With This Issue? Wouldn’t A Dislike Button Help Facebook Deal With This Issue?

Late last week, Backchannel put out a very interesting report on Facebook using a group of human testers to help them figure out the type of content to show in the News Feed. Sometimes algorithms just aren’t enough. If your’e …

How SMBs Can Deal With Facebook’s News Feed Changes How SMBs Can Deal With Facebook’s News Feed Changes

In November, Facebook warned businesses that more change was coming to its News Feed algorithm in January. This followed about a year of steady organic Page post reach decline for many of them. The new changes demote posts Facebook deems …

Facebook Is Finally Trying to Stop Those Dumb Hoaxes from Spreading Facebook Is Finally Trying to Stop Those Dumb Hoaxes from Spreading

If the grand experiment that is social media has taught us one thing, it’s that people have no shame. If it’s taught us anything else, it’s that people will fall for anything. Because you can’t be trusted to recognize a …

AMBER Alerts Coming to Your Facebook News Feed AMBER Alerts Coming to Your Facebook News Feed

In nearly two decades of the AMBER alert system, more than 725 missing children have been recovered. Sometimes, all it takes to help solve a missing child case is for the right person to see the alert – and where …

Could These New Facebook Features Help Offset Organic Reach Decline? Could These New Facebook Features Help Offset Organic Reach Decline?

Facebook has fallen out of favor with a lot of publishers thanks to the ever-decreasing organic reach it’s providing for their posts. Some new features from the company could help ease the pain, however. This week alone has seen an …

Facebook Delivers Another Blow To Brand Pages Facebook Delivers Another Blow To Brand Pages

Brands have been feeling the sting of deflated organic reach for their Facebook Pages all year, and late on Friday, Facebook announced another blow to those posting promotional content. Long story short, if you post the type of content that …

Facebook Gives You New Ways To Make News Feed Adjustments Facebook Gives You New Ways To Make News Feed Adjustments

Facebook just announced some changes to how users can control what they see in the News Feed. When you go to News Feed settings, you’ll see a list of the top people, Pages, and Groups that you’ve seen in the …

Mark Zuckerberg Addresses Your Organic Reach Problem Mark Zuckerberg Addresses Your Organic Reach Problem

If you have a Facebook Page, you’re no doubt well aware that the organic reach of posts for many pages has dramatically declined over the past year. It’s gotten harder and harder for businesses to reach people in the News …

Would You Let Facebook Host Your Content? Would You Let Facebook Host Your Content?

How much do you depend on Facebook for traffic? One day, you may depend on it even more, and in ways you didn’t even anticipate. The company is reportedly considering getting publishers to give their content directly to Facebook, where …