All Posts Tagged Tag: ‘mobile’

Google Says Its New Mobile PLA Style Will Drive More Traffic To Retailers

Google announced that it is changing the way the mobile PLA (product listing ads) ad unit looks on Google.com. The update is designed to help shoppers browse and discover merchandise more easily while using their mobile device. “People are increasingly turning to their mobile devices as shopping assistants at home, in stores, and on the go, and constant connectivity is …

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Google Places For Business Gets A New Android App

Google has launched a new Google Places for Business Android app, which lets businesses keep their listings up-to-date across Google. The app lets businesses update their info like hours, address, contact information, photos and description, and lets them post updates and photos so customers can see. It also lets them respond to comments and +1s on their posts. The app …

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Twitter Will Reportedly Launch Mobile Ad Network With MoPub Acquisition

Last month, Twitter announced its intent to acquire mobile ad exchange MoPub. Twitter said that it plans to use the technology to build real-time bidding into the Twitter Ads platform. On Monday, a report from the Financial Times indicates that Twitter has even bigger plans. The acquisition has yet to close, but when it does, says the report, Twitter will …

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Facebook Acquires Mobile Data Firm And Internet Ally Onavo

Facebook has acquired Onavo, a mobile data compression and analytics company out of Israel. Onavo announced the news in a blog post on Sunday. In that, co-founders Guy Rosen and Roi Tiger write: As you know, Facebook and other mobile technology leaders recently launched Internet.org, formalizing Facebook’s commitment to improving access to the internet for the next 5 billion people …

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eBay Buys Payments Platform Braintree For $800 Million

eBay announced that it is acquiring payments platform Braintree for about $800 million in cash. Braintree powers payments on OpenTable, Airbnb, TaskRabbit and Uber, and will continue to operate as a separate service under PayPal. “Braintree is a perfect fit with PayPal,” said eBay Inc. President and CEO John Donahoe. “Bill Ready and his team add complementary talent and technology …

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Google Shopping Express Expanded To More Customers

Google launched Google Shopping Express in March with a small test in San Francisco. Today, the company announced that it is being expanded to everyone in the Bay Area. Google Shopping Express is a local delivery service that allows shoppers to order items online from well-known stores and have them delivered the same day. Participating stores include: American Eagle, Blue …

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Android Tablet: How Miracast Works

More and more often, as of late, devices are supporting “Miracast.” Making its way into the mainstream, Miracast is a magnificent feature that could possibly wipe out other video streaming standards in a very fragmented Android market. Miracast acts like a wireless HDMI cable in order to mirror your Android device onto your TV screen in high def with audio. …

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4G Data Use to Overtake 3G Worldwide by 2016

Mobile providers in the U.S. are constantly waging marketing battles touting their 4G networks and speeds. High-end smartphone manufacturers have all moved past 4G as a differentiating feature for their handsets. Despite this situation, market research firm ABI Research estimates that 4G subscriptions currently make up less than 3% of worldwide cellular subscriptions. Though 4G has not yet penetrated many …

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Mobile Ads Are Getting Better At Fueling Consumer Purchase Intent

The effectiveness of mobile ads has long been debated, but data compiled by comScore appears to suggest that they’re only getting more effective as time goes on. Perhaps better for marketers yet is that mobile ads are getting better where it really counts: the point at which consumers prepare to actually buy a product or service. The data comes from …

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CyanogenMod Company Founded, $7 Million Raised

Android currently dominates the smartphone landscape. The mobile OS is now on nearly 80% of smartphones worldwide. Google achieved this feat by making Android free and open, allowing manufacturers to use it without paying exorbitant OEM fees. However, the openness of the platform also leaves it open to abuse from manufacturers, who often ship hardware with their own software running …

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Mobile External Display Capabilities to Expand in Coming Years

As smartphones and other mobile platforms have become more prevalent, PC sales have begun to slump. However, consumers till need to get things done on larger screens. While some manufacturers have managed to specialize for the PC market, others are attempting to blend the mobile with external displays, essentially making smartphones and tablets primary computing devices. Market analyst firm ABI …

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Quora Utilizes iOS 7 For Brand New App, Puts Focus On Mobile

Quora announced the launch of an updated iOS app to coincide with the release of iOS 7. The app (version 3.0) has been redesigned from the ground up. We spoke with, Marc Bodnick, who leads Quroa’s business and community teams, about the new app, and the company’s strategy. “We were so excited by he new platform, we moved quickly to …

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