Games Articles

Yahoo Search Looks For 2007 Trends

The typical celebrity crises that grab lots of attention in search may have reached a point where Yahoo’s Search team has had far too much Lohan, Hilton, and Spears this year.

China Fights Fake Games Sites

Beijing is working to crack down on the illegal sales of 2008 Olympic merchandise on a number of unauthorized Web sites.

Live.com Plays Referrer Stats Games

While it is common, nowadays, to whine how Google shouldn’t tell people how to make money with their websites (like selling links), this time Microsoft has done the same.

Lately, it’s been noticed that Live.com spams the referrer logs of the websites, claiming that it is only about quality check.

Parents Pass On Playing Video Games With Kids

Eight out of ten children between the ages of 4 and 17 frequently play computer or video games, according to a new poll from AOL Games and the Associated Press.

MLB Picks Off Game Download Buyers

There is no joy in Mudville, as mighty DRM has struck out fans who bought baseball videos from MLB.com.

Google Nearly Ready With In-Game Advertising

You don’t need to worry about pixies hawking Diet Pepsi or having to watch action heroes put on Axe deodorant.  Google intends to address ads in video games in a different way, and according to new reports, it intends to do so starting this month.

Casual Gaming: An Untapped Market

At the first of the year, I wondered if 2007 or 2008 would be the year of the online game.

2007 is nearly gone, and not a peep out of anybody except the Casual Games Association, which says 150 million people play free, casual games online, outpacing game consoles, first-person shooter games, and massively multiplayer games.

Casual Games Association
ESPN To Show NBA Games Online
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If you are a fan of the NBA but do not have cable than you will be glad to know that you can watch ESPN’s NBA games live online starting this season.

MySpace To Launch Gaming Channel

MySpace is partnering with casual gaming company Oberon Media to create a new gaming channel on the social networking site.

Yahoo Better Than Google At Unimportant Games

This article has nothing to do with market share, revenue, or even brand recognition.  But in search-related news, Yahoo representatives beat Google in both slot car racing and cricket.

AdSense for Games Coming “Soon”

Google’s Bernie Stolar and Greg Schaffer spoke at the Casual Connect game convention this week and shared details of Google’s plans to bring AdWords to video games via “AdSense for Games.”

Microsoft Partners With Games For Change

Microsoft announced it is partnering with Games for Change to examine new ways to promote social awareness on issues through digital gaming.

Will Users Kongregate At The YouTube For Games?

It’s spelled as if it comes straight from the Kaiser, or the Kremlin, and red like the Cold War (which Putin, apparently, is looking to put back in the cooler), and maybe, since it’s somewhat communal, this online sharing thing, it’s appropriate – Kongregate is being touted as "the YouTube for games."

Gartner: Five Laws For The Virtual World
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Virtual worlds are set to take off and by 2011, 80 percent of active Internet users will have a presence in a virtual world according to Gartner.

Gartner analysts are studying the buzz surrounding virtual worlds and the role businesses will have in using them. They recommend that clients research and experiment with virtual worlds but should refrain from pouring large sums of money into them until the environment is stable.

Googler Games Google; Cutts Goes Silent
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A week after Google’s Matt Cutts set the SEO world ablaze by asking webmasters to report cases of link-buying, his area of the Googleplex is decidedly silent – and so is the media relations department regarding a double-dipping Google executive’s association with a questionable made-for-AdSense company.

NIN Using ARG To Market New Album
I think the concept of marketing using “big games” or ARG’s is one of the most exciting marketing concepts that has emerged in recent years. The way it combines customer experience, co-creation, word of mouth, and customer engagement and lets not forget FUN, makes it a very powerful tool in a marketers repertoire. As Trent says though this is not just about marketing but a new form of entertainment.

Localization Troubles

I have a website with a couple of games, presented in a couple of languages. What’s the best technical way to go about structuring such a multi-language site?* Some of the goals are:

Kids Do More Than Play Games Online
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For children ages 6-11 the most common online activity is playing games with 48 percent saying they had done so at least once in the last month according to new data from Experian Simmons. While that is not a major revelation what is surprising is that 21 percent said they had used the Internet to do homework and research.

Google’s Got Game. Advertising, That Is

A long rumored deal has finally been hashed out between Google and in-game advertising technology firm Adscape Media, with Google giving up $23 million for the company.

Google Plots On E-Books And Games

The new year finally seems to be on track, as new rumors about Google merrily bounced around the Internet, bringing tales of e-book distribution and in-game advertising with them.

Interesting Discussion About Linkbait Games

The concept of linkbait exploded during the Las Vegas PubCon, thanks in large part to the drinkbait game. While it’s true there were a number of sessions devoted to concept, seeing it in action in the form of game based on getting your picture taken hammered the whole idea home.

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