WebProNews

Forbes.com CEO Thinks Publishers are Killing Web Ad Potential

Jim Spanfeller, President and CEO of Forbes.com, who also happens to be treasurer of the Online Publishers Association and Chairman Emeritus of the Interactive Advertising Bureau spoke his mind on the state of the online advertising industry in a guest post at PaidContent.org.

Investors Say Internet Most Important Source Of Information

The Internet continues to be the most important source of information for investors and financial advisors, according to a new online survey by Forbes.com.The survey found that 65 percent of individual investors consider the Internet their most important source of investing information. This is an increase from 52 percent in 2005.

The Cost Of A Video Ad On YouTube

$175,000 per day, says Forbes in July, with an additional $50,000 that need to be spent on Google/ YouTube ads. (New ad formats may come up too, Silicon Alley Insider reports.)

Trust and Authority in Google's Algorithm

If you’ve ever been to search engine conference and attended a site review session chances are you’ve heard panelists mention duplicate content penalties and filters. For “normal” people these problems are real, however with Google a double standard exists for trusted authority websites.   Case and point the SERP for [Green Real Estate] screen shot below:

Nonprofits Outpacing Businesses on Social Media

Charities are often more savvy than businesses when it comes to using social media – especially blogging. The Center for Marketing Research looked at the top 200 largest US charities as defined by Forbes Magazine. They found that seventy-five percent of the charities are using some form of social media.

The Facebook Feeding Frenzy

More Investor Cash for Facebook... Yesterday we learned that Microsoft bought 1.6% of Facebook for $240 Million. Today there is another large investment - it’s been rumored that Facebook got an additional $500 million from two New York hedge funds.

EU Scares Google Into DoubleClick Concessions

Satisfying competition authorities in Europe will force Google to adopt a laissez-faire attitude when it comes to some of DoubleClick's operations.

Penalties of Spamming Wikipedia

Spam Wikipedia, and you will end up in one of the most dreaded places in the World Wide Web. Imagine a place where your site appears in the 'Spammer Blacklist' and Yahoo! And Google give you the cold shoulder.

Early Google Backer Sells Huge Amount Of Stock

This is not something to be alarmed about; it was both prearranged and preapproved.  It’s still an interesting bit of news, though: Ram Shriram, one of Google’s founding board members, recently sold 100,000 shares of stock.

Yahoo Considers Options For Kelkoo

Yahoo said yesterday that it is weighing "strategic options" for its online shopping comparison site Kelkoo that is based in Paris.