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Facebook Groups Get Buy/Sell Features Facebook Groups Get Buy/Sell Features

Back in December, Facebook was spotted testing a new “sell something” feature in Groups. This appeared as an option alongside “Write Post” and “Ask a Question” when you went to post in a Facebook group. While it looks a little …

Ogilvy & Mather Social Media Director On Overcoming Organic Reach Decline With Smart Data Ogilvy & Mather Social Media Director On Overcoming Organic Reach Decline With Smart Data

Overcoming a decline in Facebook Page post reach is something businesses of all sizes have been grappling with over the past year. James Whatley, the social media director at Ogilvy & Mather Advertising, London, recently wrote a blog post called …

Yelp Buys Eat24 For $134 Million Yelp Buys Eat24 For $134 Million

Yelp just announced that it has acquired Eat24, the web and app-based online food ordering service that made headlines last year when it “broke up” with Facebook. The deal is valued at $134 million, consisting of stock and cash. The …

Facebook Brings Free, Basic Internet to India Facebook Brings Free, Basic Internet to India

Facebook has brought its internet.org app to India, giving free, basic internet access to people in six Indian states – Tamil Nadu, Mahararashtra, Andhra Pradesh, Gujarat, Kerala, and Telangana. The deal is a partnership with Reliance Communications. By “basic”, we’re …

Mom Turns in Son After Spotting Him on Police Facebook Page

This is going to be an awkward Thanksgiving. Police in Casselberry, Florida, like many police departments around the country, have taken to Facebook and Twitter over the past few years to get help in solving crimes, locating fugitives, and getting …

Facebook Forces Marketers To Get More Creative Facebook Forces Marketers To Get More Creative

Businesses using Facebook for marketing have been dealt a pretty bad hand over the past year. Facebook has drastically cut down the amount of organic reach Page posts typically receive, meaning fewer of any given Page’s fans are likely to …

Zucked: A Recent History of Facebook’s Blunders Zucked: A Recent History of Facebook’s Blunders

Facebook is celebrating its 11th birthday this week – news that’s likely to make you feel pretty old. As a 28-year-old who signed up for Facebook during the summer before college, it’s hard to imagine a world without it. We …

Please Stop Falling for Facebook Porn Scams Please Stop Falling for Facebook Porn Scams

Over the weekend, more than 110,000 people managed to infect themselves with malware by clicking on a Facebook link. That number is still climbing. How? “The trojan tags the infected user’s friends in an enticing post. Upon opening the post, …

Florida Man Used Fake Facebook Accounts to Lure Minors for Sex, Brought Baby Along for Meetup

A Florida Man is facing charges of unlawful sexual activity with a minor after police say he used Facebook to convince underage girls to meet him for sex. The scheme was a bit more elaborate than just contacting young girls …

Facebook Marketing Expert Mari Smith On Utilizing The Social Network’s New Features Facebook Marketing Expert Mari Smith On Utilizing The Social Network’s New Features

Over the past year, Facebook has crushed the organic reach of the posts published by many Pages. It’s harder than ever to get exposure in the News Feed without paying for it. Still, Facebook has launched new features, including tools …

Here’s How The Top Super Bowl Ads Played On Social Media Here’s How The Top Super Bowl Ads Played On Social Media

So, were you wondering which of last night’s Super Bowl ads got the most buzz on social media? Engagor has put together an infographic looking at the top five, as well as total Super Bowl ad mentions across Twitter and …

Wouldn’t A Dislike Button Help Facebook Deal With This Issue? Wouldn’t A Dislike Button Help Facebook Deal With This Issue?

Late last week, Backchannel put out a very interesting report on Facebook using a group of human testers to help them figure out the type of content to show in the News Feed. Sometimes algorithms just aren’t enough. If your’e …

Facebook Puts Businesses In Present Users’ News Feeds With Place Tips Facebook Puts Businesses In Present Users’ News Feeds With Place Tips

Facebook just announced the launch of a new Place Tips feature, which is (for now) only available on iPhone. For some reason, Facebook is showing this off in a Vimeo video rather than a Facebook video, which it has been …

Zuckerberg Opens Up About Facebook Search Zuckerberg Opens Up About Facebook Search

As you may know, Facebook greatly expanded its search offerings last month when it launched the ability to search posts. You can now search keywords and get back results from people and pages you’re connected to. It instantly made Facebook …

Facebook Just Said A Lot Of Things About Its Video Growth Facebook Just Said A Lot Of Things About Its Video Growth

Facebook has been touting its major growth in video this month, and that continued on Wednesday afternoon as the company reported its earnings for the fourth quarter and full year 2014. On the company’s earnings call, CEO Mark Zuckerberg revealed …

Facebook Grew Mobile Daily Active Users By 34% Over The Past Year Facebook Grew Mobile Daily Active Users By 34% Over The Past Year

Facebook just released its earnings report for the fourth quarter and full year. It posted a 58% increase in yearly revenue, and a 49% increase for the quarter. “We got a lot done in 2014. Our community continues to grow …

Facebook’s New Super Bowl Hub Will Make Sure You See Some Stuff About the Super Bowl on Sunday Facebook’s New Super Bowl Hub Will Make Sure You See Some Stuff About the Super Bowl on Sunday

Facebook, unsure if you’ll see anything about the Super Bowl in the days leading up to Sunday, has created a dedicated page for all things Big Game. Because it’s nearly impossible to find anything out there about the Super Bowl, …

Dumb People Keep Calling 911 When Facebook Goes Down Dumb People Keep Calling 911 When Facebook Goes Down

Apparently, people didn’t get the memo the last time this happened. As you may know, Facebook and Instagram suffered a major outage on Monday. It lasted about an hour. It was devastating. During this time, instead of doing literally anything …

Moz Founder Rand Fishkin On Facebook’s Approach To Search Moz Founder Rand Fishkin On Facebook’s Approach To Search

Last month, Facebook launched an update to its search experience enabling users to search keywords and get actual posts as results. This is arguably the most significant search feature Facebook has ever added beyond he ability to find a person …

Facebook Ads Get Conversion Lift Measurement Facebook Ads Get Conversion Lift Measurement

Facebook announced a new way to measure conversion lift, giving advertisers a way to determine additional business results driven from people reached by Facebook ads on different devices. WIth conversion lift measurement, Facebook determines additional sales caused by seeing ads, …

Facebook Set To Have Biggest F8 To Date Facebook Set To Have Biggest F8 To Date

Facebook announced on Tuesday that developers can now register for this year’s F8 developer conference, which will take place on March 25 and 26 at San Francisco’s Fort Mason Center. The company says this will be its biggest F8 to …