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Google Obtains Access To TiVo Data
By Doug Caverly
Google TV Ads is about to become a significantly more powerful marketing system. A new pact with TiVo will allow Google to gather (and then pass on) very precise data about which commercials are being viewed, and even (to a lesser degree) who is doing the watching.
Google Gets a New Real-Time Infrastructure for Display Ads
By Chris Crum
Google just announced that it is acquiring Teracent, a provider of "intelligent dynamic display advertising." The company considers itself a pioneer in dynamic ad serving and optimization solutions. Google appears to agree.
eBay Completes Skype Sale
It looks like the eBay-Skype spectacle has finally come to a close. Despite all of the arguments (legal and otherwise) that cropped up at one point or another, representatives of both companies announced last night that the sale of Skype to an investor group is complete.
MySpace Picks Up Imeem
By Doug Caverly
Imeem, which was able to declare itself "the first and only social networking service to secure licenses from all four major music companies" about two years ago, now appears to be folding. Reports indicate that MySpace is set to acquire the business for a rather piddling amount.
Imeem was once a fairly successful organization. In addition to sealing the music company deals, it'd earned the backing of Sequoia Capital (which funded Apple, Yahoo, Google, and YouTube over the years), and was attracting around 25 million visitors per month.
Yahoo and Microsoft May Be Close to Signing
Kara Swisher of Boomtown, who is normally a pretty reliable source of industry scoops, is reporting that Yahoo and Microsoft may be very close to finally signing their much-anticipated search and advertising deal.
YouTube, Univision Announce Partnership
YouTube's struck another content-sharing partnership, and it's a big one. Univision, which is the top Spanish-language broadcast network in America, has agreed to supply the video-sharing site with both short clips and full shows.
Flickr Partners With Snapfish To Offer Better Printing Options
By Doug Caverly
Flickr, the Yahoo-owned photo-sharing site so many people love, announced an important deal today as it named HP's Snapfish its preferred photo printing and gift creation partner. Thanks to the arrangement, printing pictures is about to become a lot easier for some folks, and for others, this will even be the first time a certain printing option has been available at all.
HP Buys 3Com for $2.7 Billion
By Chris Crum
HP announced today that it is acquiring 3Com, makers of network switching, routing, and security solutions, for $2.7 billion in cash (at 7.90 per share). Both boards have already approved the transaction.
HP says the combination of these two companies will transform the networking industry and "underscore HP's next-generation data center strategy." The company believes this will help customers simplify networks and improve IT service delivery capabilities.
Report Indicates Google Bought Gizmo5
Not long ago, Eric Schmidt estimated that Google would start making monthly acquisitions. Today, it's almost looking like the dial got bumped up to hourly, since following this morning's confirmed acquisition of AdMob, a report has indicated that Google's bought Gizmo5, too.
Google Buys Mobile Ad Firm For $750 Million In Stock
Google said today it has signed an agreement to acquire mobile display advertising firm AdMob for $750 million in stock.
Google says its acquisition will improve its existing expertise and technology in mobile advertising, while also giving advertisers and publishers more choice in the growing new area.
Highlights of Google's purchase of AdMob include:
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