WebProNews

Social Media Can Lead To Better Companies

With every new development in social media, communications departments are faced with new challenges. If the end goal is to control the message – and that is the boiled-down purpose of communications departments – then the expansion and adoption of social media is a direct obstacle to that goal.

3's Plans for the Coming Year

I spent an interesting and enjoyable couple of hours at mobile operator 3’s UK headquarters in Maidenhead last week in the company of a handful of bloggers and some executives from 3.

Market Research Continues to Move Online

A few months ago, I wrote about online panels, and I am finding more and more marketers moving their market research online.

Businesses Should Email Interested Consumers

More than half of U.S. consumers who say they are interested in a company are open to receiving a personalized or generic email or text message from the business they are interested in, according to Vertis "2007 Customer Focus Tech Savvy' study.

Electrolux and Social Media

When conversation turns to companies that have embraced social media, Electrolux isn’t one of the names that comes up. However, Richard Gatarski sent me a note about a post he wrote on the launch today of Electrolux’s social media newsroom.

Highlights from Blogging for Business Conference

The Blogging for Business Conference was held 22 October 2007 in Salt Lake City, Utah.

Discovery Forks Over $250M For HowStuffWorks

Discovery Communications owns well-known brands such as the Discovery Channel and Animal Planet.  For the price of $250 million, it now owns HowStuffWorks.com, too.

Google Ready To Lay Some Pipe

A trans-Pacific cable could be ready to launch in 2009, connecting Google to Asia and the Pacific while delivering a significant cost savings to the company.

Unified Communications Bring Network Traffic

Seventy-five percent of companies estimate that a quarter of their network traffic over the last three months consisted of unified communications-related applications (VoIP, unified messaging, instant messaging), according to a survey from Network General Corporation.

EFF Reminds AT&T What It Said The First Time

The Electronic Frontier Foundation has sent a reminder to AT&T (and the rest of us) that at one time the company resisted government pressure to spy on US citizens, and even publicized it.