Pinterest has launched new tools (as well as some new terms of service) for businesses.
"Organizations can now sign up on the Pinterest for Business site to specify their business name (instead of first and last name) and to secure access to new and upcoming business-specific features," a spokesperson for Pinterest tells WebProNews. "Brands with an existing account on Pinterest can easily convert their account."
"The site will also host case studies, best practices and guides to help provide businesses with inspiration," she adds. "Thousands of businesses are already part of the Pinterest community, and we’re excited to take this step towards working closer with the great organizations that leverage Pinterest every day."
Businesses who are already on Pinterest can convert their accounts to business accounts here. You can specify your business name instead of a first and last name, verify your site (with a verification badge), add Pin It and/or Follow buttons, and Profile and/or Board widgets.
In addition to all of that, the new Pinterest business site has some case studies, best practices, guides and documentation to check out.