Google Now Just Got A Lot More Useful

Chris CrumTechnology

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Google Now may be getting a whole lot more useful as Google just announced that it's integrating with third-party apps on Android. The company has already partnered with over 30 developers to bring new cards into the fold, giving users helpful updates from the apps they use.

"Starting today, the Google app on Android can help you keep up with all the good stuff in 40 different apps at a glance—it’ll bring you Now cards to help you out with your day-to-day life, giving you information that’s helpful to you, right when you need it," says Director of Product Management Aparna Chennapragada.

"In the morning, catch up on news of the day with cards from The Guardian," she adds. "On your commute, Pandora can give you recommendations for music to play, based on what you like, or you can be reminded to complete your daily French lesson on Duolingo. During your downtime, you can take care of the groceries, with a card from Instacart reminding you to stock up on the things you often order. If you’re planning a trip and looked up places to stay on your Airbnb app but couldn't make up your mind, you’ll see Now cards from Airbnb for the location and dates you’ve researched. And when you land at an airport, you’ll see a card to order a Lyft."

Compatible apps include: Airbnb, Instacart, Pandora, Shazam, Lyft, TripAdvisor, Kayak, eBay, Walgreens, Ford, Waze, Strava, Duolingo, Intuit, The Economist, The Guardian, Belly, Bitcoin Wallet, Redfin, Zillow, Family Locator, Hootsuite, Wattpad, Runtastic Running & Fitness, Runtastic Me: Daily Tracker, Delivery Hero, Hailo, MyTaxi, Busuu, ESPN Cricinfo, Housing, Meru, Shaadi, The Economic Times, Cookpad, SmartNews, Suumo, BookMyShow, and Lincoln.

These are all, of course, in addition to all the services using Gmail mark-up for Now cards.

Google lists all of the cards associated with its new partner apps here, and lets you see specifically what each one allows you to do.

Image via Google

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.