After we spotted the app in the wild earlier, The PlayStation 3 has just officially become the first and only gaming console to sport the Amazon Instant Video app, as Amazon and Sony "today announced the launch of the Amazon Instant Video app for PlayStation 3 computer entertainment system, as well as an agreement to prominently feature the app on all PlayStation 3 game systems in the U.S."
The app is now available for download from the TV/Video Services category on the XrossMediaBar on your PS3.
And as a gesture to mark the launch of the app on its first console, Amazon is offering the first episode of 100+ TV shows for free to everyone - even if they aren't an Amazon Prime subscriber
The app works just like Amazon Instant Video works on the web or any other supported device: Users have their choice of around 120,000 TV shows and movies to rent or purchase. Amazon Prime members will be able to stream an additional 17,000 titles at no additional cost (the subscription costs $79 a year, of course).
Here's what Amazon has to say about the functionality of their new app on the console:
The Amazon Instant Video app is custom designed to harness the powerful entertainment capabilities of the PlayStation 3 system and provide customers with the best Amazon Instant Video experience to date including:
Instant streaming of nearly 25,000 high-definition movies and TV shows that start and resume in just seconds.
New smart lists such as Recently Watched, Next Episode and Personal Recommendations. These lists appear on the home screen of the PS3 system app and update dynamically based on what customers watch and buy. They make it easy for customers to find the next thing they want to watch - start watching an episode where they left off, watch the next episode in a series and introduce them to new TV shows and movies that they will love.
Whispersync lets customers seamlessly switch from one device to another. Start streaming a movie on Kindle Fire, then pick up right where you left off on your PS3 system - avoid the frustration of having to find your spot.
Your Video Library gives customers access to purchases from Amazon Instant Video on the PlayStation 3 system or any of the hundreds of other devices enabled for Amazon Instant Video. For a list of compatible devices click here.
Amazon Instant Video joins competitors Hulu and Netflix on the PS3. Amazon didn't mention anything about the possibility of an Xbox 360 app in the future.