Zocks’ $45M Bet: Agentic AI Reshapes Advisor Workflows

Zocks raised $45M in Series B funding to advance agentic AI for financial advisors, automating workflows and uncovering client opportunities across 5,000+ firms. Total funding hits $65M since 2022 founding.
Zocks’ $45M Bet: Agentic AI Reshapes Advisor Workflows
Written by Mike Johnson

SAN FRANCISCO—Financial advisors drowning in administrative drudgery have a new ally in Zocks, the privacy-first AI platform that just secured $45 million in Series B funding to propel its agentic AI ambitions. Co-led by Lightspeed Venture Partners and QED Investors, with participation from Illuminate Financial and existing backers Motive Partners, Expanse Venture Partners, EntrĂ©e Capital, and 14Peaks Capital, the round elevates Zocks’ total capital to $65 million since its 2022 founding.

The funding arrives less than a year after a $13.8 million Series A in March 2025, underscoring investor confidence in Zocks’ trajectory amid surging demand for AI tools in wealth management. Now serving over 5,000 financial firms—including enterprise heavyweights Ameritas, Carson Group, Commonwealth, and Osaic—Zocks claims advisors reclaim more than 10 hours weekly through automated meeting notes, client emails, intake forms, and CRM updates.

Founded by CEO Mark Gilbert, formerly VP of Product at Twilio and CTO at Hearsay Systems, and CTO Ákos Ratku, Zocks emerged from insights into enterprise communications gaps. ‘When we started Zocks, we talked with hundreds of people about where they were spending their time and what work they liked the least,’ Gilbert said in a 2024 launch statement covered by Business Wire. The no-recording approach processes conversations securely, extracting structured data without storing audio—a compliance boon in regulated fintech.

From Notes to Agents: Evolving Capabilities

Zocks began as a conversational intelligence tool, ingesting advisor-client interactions to generate summaries, agendas, action items, and follow-ups. Integrations with CRMs like Wealthbox, Redtail, and Practifi, plus planning software eMoney, RightCapital, PreciseFP, and Holistiplan, enable seamless data flow. Recent partnerships, such as with Commonwealth as its exclusive AI provider, highlight enterprise traction.

The Series B targets expansion into agentic AI, where systems autonomously identify opportunities across a firm’s client book. Advisors can query for families lacking college savings, clients with legacy 401(k)s outside management, or those nearing required minimum distribution age. Zocks then suggests actions from conversation history and connected data, executing with one click—shifting from passive efficiency to proactive revenue generation, as detailed in the company’s Business Wire release.

“This past year has shown just how fast AI is advancing and, with it, how quickly client expectations are changing,” Gilbert stated in remarks to InvestmentNews. Funds will bolster enterprise features like security, compliance, and deeper integrations, positioning Zocks as a ‘system of work’ for advisors.

Investor Backing Signals Fintech AI Momentum

Laura Bock, Partner at QED Investors, praised the platform’s depth: “Zocks isn’t just another AI meeting tool, it’s emerging as the system of work for advisors and agents. We were super impressed by the depth of workflow automation and the ability to operate across core systems, data sources, and compliance environments at enterprise scale.” This echoes earlier endorsements, like Motive Ventures’ Harsh Govil on the Series A: “Zocks goes beyond a sleek UX, delivering broader intelligence and workflow automation across both client servicing and financial products.”

On X, investor Avi Eyal of EntrĂ©e Capital celebrated: “Congrats to portfolio company @zocksio on its $45m Series B financing. Trusted by thousands of advisors and firms of every size, Zocks’ AI solution saves financial advisors many hours each month, making them far more productive and revenue generating.” JC Bahr-de Stefano of BTV Venture Capital noted 8x year-over-year revenue growth since inception.

Zocks’ rapid scale—from seed in 2024 to this oversubscribed B—mirrors fintech AI fervor. Competitors like Jump, FinnyAI, and Nevis crowd the space, but Zocks differentiates via privacy-first design and enterprise focus, per Crunchbase News.

Traction and Real-World Impact

Customer testimonials underscore value. Michelle Thomas, CFP, credited Zocks for precise follow-ups: “Hi James, Thanks for your note. According to our records, you and Nancy executed your wills in 2018.” Another advisor noted: “Our close rate is higher now that we use Zocks on our first appointments with prospects. We capture those little talking points that make or break a case.”

Gilbert, in a 2025 InvestmentNews profile, emphasized acceleration: “We could do things by the end of 2022 that we thought were going to take us two to three years.” From 1,000 to 5,000+ firms in a year, Zocks powers everything from onboarding to personalized planning.

The funding arms Zocks to deepen agentic features, automating complex tasks like account openings and form processing while surfacing book-wide insights. As Gilbert told Pulse 2.0: “The future of wealth management belongs to advisors who can harness unstructured client data and turn it into real-time intelligence.”

Enterprise Push and Compliance Edge

Enterprise deployments demand robust controls, which Zocks delivers via user management and no-audio-storage policies. Integrations with Zoom and tax tools like Holistiplan streamline from conversation to completion. Over 1,000 firms adopted early, now exploding amid advisor shortages.

“Most other solutions are built by or for one system—like a CRM or meeting app,” Gilbert told InvestmentNews in October 2025. Zocks spans the stack, enabling firms to analyze conversations for gaps and opportunities.

Backed by a team from Twilio, Microsoft, and Hearsay, Zocks eyes global expansion. X buzz from @zocksio highlights: “We’re building AI to do admin work plus a whole lot more… uncover growth opportunities across an advisor’s entire book.” This positions Zocks at the vanguard of AI-driven advisory transformation.

Funding Path and Strategic Milestones

Seed funding of $5.5 million in 2024 led by Lightspeed fueled initial launch. Series A accelerated AI agents for emails and forms. Now, Series B scales agentic prowess, per Fintech Futures.

With revenue tripling recently and enterprise wins, Zocks exemplifies AI’s fintech inflection. As Bock noted, it’s primed for ‘enterprise scale’—a bet on agents redefining advisor productivity amid talent crunches and client demands.

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