Google announced that publishers can now add mobile app URLs to Google News via the Google News Publisher Center.
The Publisher Center was launched last year as a destination where publishers can make changes to their news site details, update section URLs, label sections, etc.
“We know many of your publications have their own native Android and/or iOS apps–so starting today, you can now add your mobile app URLs to the Publisher Center,” she wrote. “In the very near future, we will surface the mobile app links on the Editors’ Picks section in Google News–both on the web and in the News & Weather app.”
To take advantage, just log into the Publisher Center and click “Mobile Apps” in the left-navigation bar. From there, you can pick between Android and iOS.
“Please note, your apps must contain primarily news content,” Chan says. “Additionally, you must first add your Editors’ Picks feed in the Google News Publisher Center for your URLs to appear.”
This is just the latest move from Google that helps developers and publishers get their apps discovered.
Image via Google