A lot of people, including yours truly, have been vocal about their disdain for Microsoft’s new look. Sure, the simplistic look works, but it just doesn’t feel like Windows anymore. For those who feel like Microsoft is abandoning the classic Windows design, the packaging isn’t going to change your mind.
The Verge got an exclusive sneak peek at the packaging that you’ll see on store shelves when Windows 8 launches on October 26. While there’s something to be said about good design, it just feels a little too colorful and fun. I’ve always associated Windows with business and enterprise, not the consumer market.
Of course, this is a new direction for Microsoft and the design change was needed. Windows 8 is all about taking on the consumer market and kicking the post-PC era into high gear. While you can use Windows 8 on desktops, Microsoft is definitely hoping to become a leader in the tablet arena with the Surface tablet.
Putting my old man persona aside, I can definitely see the new Windows 8 packaging attracting the young people who like spiffy designs. I mean, just look at the Windows 7 packaging:
That packaging doesn’t look fun at all. I like it because it’s classic Windows, but we’ve already established that I’m the equivalent of an 80-year old man when it comes to Windows design. I’m resistant to change and that’s fine. It’s good to see that Microsoft has not become an old man with me. They’re willingness to change and put such a huge bet on tablets is going to make or break the company in the next few years.
It might seem weird to draw this much from just some simple packaging, but art really does say it all. The new packaging is a window into a crazy new world that’s entirely foreign to me. Besides, if Windows 8 fails, we can at least put the packaging up in some modern art museum.
[Image Credit: The Verge]