Jon Gilbert had his sights set on Motorola’s Razr Fold. That changed fast. Huawei’s Pura X Max, with its oversized camera bump and tablet-like inner screen, grabbed his attention instead. “The Pura X Max boasts an inner display aspect ratio of roughly 16:11, substantially wider than the 1.11:1 ratio of the Galaxy Z Fold 7,” Gilbert wrote in Android Police.
Foldables long suffered narrow screens. Unfold one, and you get a tall, skinny slab—fine for scrolling, awkward for videos or spreadsheets. Huawei flips that script. The Pura X Max launches April 20 in China, pre-orders live now. Expect a 7.6-inch or 7.69-inch inner display at 16:10, paired with a 5.5-inch outer screen. Colors? Purple, orange, gold, black, white. Configurations run 12GB/256GB to 16GB/1TB. Leaks point to Kirin 9030 chip, HarmonyOS 6, Red Maple cameras, 5,500mAh battery, 100W charging. Starting around 6,999 yuan ($970), per TechNode.
And that camera module. Massive. Bizarre, even. It screams attention, but the real draw sits inside: a near-square, wide panel evoking iPad Mini or old Surface Duo. Gilbert calls it “immediately more attractive than the standard form factor.” Why settle for compromises when you can pocket a mini-tablet?
Motorola’s Razr Fold arrives amid this shift. Unveiled at CES 2026, detailed at MWC. It’s the company’s first book-style foldable—6.6-inch outer display, 8.1-inch 2K LTPO inner at 120Hz, Snapdragon 8 Gen 5, 16GB RAM, 6,000mAh battery, IP48 rating. Triple 50MP rear cameras (wide, ultrawide, 3x telephoto) earned DXOMARK’s top foldable score. Plus 32MP outer selfie, 20MP inner. Seven years of updates. UK pre-orders at £1,579.99 (down from £1,799), shipping May 6. US pricing? Rumors say $1,499 start, per PhoneArena. Colors: Pantone Blackened Blue (textured), Lily White (matte). Wired notes it mirrors Samsung and Google designs, adding US competition.
But timing hurts. Gilbert worries: “I’m a little sad to see that Motorola’s newest foldable may immediately be overshadowed by the upcoming wave of wider smartphones.” The Moto Razr Fold shapes up as “perhaps the best foldable yet,” yet Huawei steals thunder.
Samsung watches closely. Galaxy Z Fold 7 clings to 1.11:1 inner ratio—nearly square, media-unfriendly. Enter Z Fold 8 Wide. Leaked One UI 9 firmware confirms 7.6-inch inner at 4:3—rectangular, tablet-ish. Dimensions: unfolded 123.9 x 161.4 x 4.9mm, folded 123.9 x 82.2 x 9.8mm. Wider than tall, optimized for 16:9 video, per Android Police and SamMobile. Summer launch expected.
Apple lurks too. iPhone Fold dummies leaked last week—wide body, pill-shaped camera bar spanning two-thirds back. Stubbier than rivals, folded half-size of slab iPhones. Matches Pura X Max proportions, per Sonny Dickson on X and MacRumors. Fall 2026 debut rumored, alongside iPhone 18. Production delays possible, says The Verge.
Wider ratios fix real pains. Videos fill screens without black bars. Apps scale better for work. Games feel natural. Narrow foldables forced portrait quirks; these embrace landscape. Huawei leads. Samsung, Apple follow. Motorola? Solid hardware, but standard form factor. Fast charging shines—80W rumored. Battery life? That 6,000mAh promises all-day unfolded use.
Prices sting. Razr Fold £1,799 rivals Z Fold 7. Pura X Max $970 China-only, sanctions block West. iPhone Fold? $2,000-plus guesses. Barriers persist: creases, durability, apps. Yet sales grow. IDC says Motorola holds 50% US foldable share pre-Razr Fold.
Industry pivots. Flip phones like Razr Ultra thrive for pockets. Book-styles chase productivity. Wide screens bridge phones, tablets. Huawei’s gamble pays if global. Motorola pushes value—stylus support, AI features. Samsung refines hinges. Apple perfects software.
Buy now? Razr Ultra 2025 hits $700 deals, per NYT Wirecutter. Wait for wide wave. Or grab Pura X Max if China-bound. Foldables mature. Screens widen. Choice expands.
Competition heats. Winners? Users.
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