Twitter Tries A More Facebook-Like Look For Profiles

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Twitter and Facebook have been becoming more and more like one another for years, and the trend continues with a new design Twitter is testing for its user profile pages on the desktop.

It's unclear just how many people are seeing the new look, but it is drastically different, and yes, it is quite Facebook-like in some ways. Mashable has a screenshot.

For comparison:

The Twitter design also puts updates in two columns, which is actually more like Facebook Page timelines than user timelines.

Obviously reaction is mixed.

Once (and if) this rolls out to everyone, I imagine we'll see a great deal more complaining. Remember when Twitter made that change to the @reply format?

In the end, will it really drive anyone away from Twitter? I doubt it. Isn't the bulk of Twitter use more about the timeline than the profile anyway?

What's interesting is how busy the profile has become, and how much Twitter has added to its service in general over the years. Historically, it's been the "simple" social alternative. The company has always talked up its simplicity, but now its a public company, and it has to make moves to grow. User growth is already a concern, and its lack of it sent Twitter shares tumbling upon its first earnings report.

I don't know if a change like this will do anything to help user growth, but its more visual look could encourage users to at least use Twitter more for photo sharing. At least Twitter isn't stagnating.

About a month ago, Twitter rolled out a fairly subtle homepage redesign, putting it more in line with its mobile apps.

Images via Twitter, Facebook

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.

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