Tesla’s Full-Self-Driving (FSD) software has yet to fully live up to its name, but the company is still raising the price 25% to $15,000.
Tesla is just one of many automakers racing to develop autonomous driving capabilities, but few others have a CEO that is so open about the company’s goals and timeframes. As TheStreet points out, Musk has famously said his company would roll out fully autonomous driving capabilities by the end of the year.
In keeping with that goal, the company is deploying the latest FSD beta.
Musk also says the price will increase 25%, from $12,000 to $15,000 for North American buyers.