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Tag: TV Ads

Twitter, Which Can’t Attract New Users, Is Running World Series Ads
Twitter, a company that’s basically had the same amount of users for the past year, is looking to improve its reach with a new TV ad running dur...
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AOL Extends Publicis Partnership Into Programmatic Video, Linear TV
At Advertising Week in New York City, AOL and Publicis Groupe announced an expansion of their six-year partnership into programmatic video and linear ...
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Samsung Galaxy S4 TV Ad Hits the Web, is Boring
Nearly a decade ago, Apple proved that advertising was key in getting consumers hooked on their brand. Memorable iPod commercials used color and indie...
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ComScore Report: Surviving the Upfronts in a Cross-Media World
ComeScore just released a report on cross-media advertising and marketing efforts and what the matured state of online video brings to the effectivene...
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Nielsen and Google AdWords Study Younger TV Viewers
Google and Nielsen have partnered up to do some research into people’s television watching habits. What they found was that there’s a sign...
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Tablets Show Strong Advertising Effort, But Not Enough to Beat the iPad
The iPad is the hottest tablet on the market, and according to industry researcher IHS iSuppli, it will dominate until at least 2015. Not only is App...
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