Over the past couple of years, it has become abundantly clear that authorship will continue to play an increasingly important role in how Google determines when and how to rank som...
Google put out a new Webmaster Help video, featuring Matt Cutts once again talking about "misconceptions" in the SEO industry. You may recall a while back when...
Google famously has over 200 ranking factors in its algorithm, and has never (and will never) reveal the exact secret sauce, but that doesn't stop people from trying to crack it....
Search is moving more and more toward structured data, which in turn, is leading search engines to delivering the information users are seeking without the need of having to send t...
Google took to its Webmaster Central blog on Friday to share some tips for international sites. This comes at a time when an increasing number of online marketing professionals are...
Google has been enforcing its policies on paid links for years, but the search engine is really cracking down on advertorials and native advertising these days. Google's Matt Cutts...
Today's Google Webmaster Help video gets a little philosophical. Matt Cutts takes on the question:
How can Google be confident with their SERPs, when relying on inherently...
Search Engine Optimization has changed a lot over the years, and with mobile ecosystems rising in prominence, there are things that need to be taken into consideration that simply...