Google Looks At Apparent IE Sponsored Post Spam

Tech blogger/investor Michael Arrington revealed that someone who claimed to be a “social strategist on behalf of Microsoft” tried to get him to write about Internet Explorer for payment. The message he got says: Hi Michael, I work as a…

Google Launches New Version Of Payday Loan Algorithm

Last month, Google rolled out two major updates to its algorithm around the same time – new versions of the famous Panda update and the “Payday Loans” update, which is one of its ways of fighting spam. A newer version…

Here’s Another Matt Cutts Floating Head Video (About The Most Common SEO Mistake)

We’ll just keep this one short like the video itself. The most common SEO mistake you can make, according to Matt Cutts, is not having a website. Hopefully you feel you’ve gotten your money’s worth on that one. Once again,…

Google Talks Determining Quality When There Aren’t Links

Google has a new Webmaster Help video out talking about how it looks at quality of content that doesn’t have many links pointing to it. Specifically, Matt Cutts takes on the following question: How does Google determine quality content if…

Google’s Transparency Called Into Question Again

Though it’s back in Google’s results now, another company is making headlines for being penalized by Google. This time it’s Vivint, which produces smart thermostats, and competes with Nest, which Google acquired earlier this year. PandoDaily’s James Robinson wrote an…

Matt Cutts Talks Google Link Extraction And PageRank

In a new video, Matt Cutts, Google’s head of webspam, discussed how Google views two links with different anchor text on one page pointing to the same destination, and how that affects PageRank. The explanation is Cutts’ response to the…

Google: Panda 4.0 Brings in ‘Softer Side,’ Lays Groundwork For Future

Back in March, Google’s Matt Cutts spoke at the Search Marketing Expo, and said that Google was working on the next generation of the Panda update, which he said would be softer and more friendly to small sites and businesses.…

Google Launches Two Algorithm Updates Including New Panda

Google makes changes to its algorithm every day (sometimes multiple changes in one day). When the company actually announces them, you know they’re bigger than the average update, and when one of them is named Panda, it’s going to get…

Google Responds To Link Removal Overreaction

People continue to needlessly ask sites that have legitimately linked to theirs to remove links because they’re afraid Google won’t like these links or because they simply want to be cautious about what Google may find questionable at any given…

What Have Google’s Biggest Mistakes Been?

Do you feel like Google makes many mistakes when it comes to trying to improve its search results? Do you think they’ve gone overboard or not far enough with regards to some aspect of spam-fighting? In the latest Google Webmaster…