Amazon Launches Underground, a New App with “Actually Free” Apps

Amazon has just announced a new Android app store called Amazon Underground, and the company promises “over ten thousand dollars in apps, games, and in-app items that are actually free.” It looks like Amazon is picking up the tab on…

Spotify Launches Free Mobile Streaming with Restrictions for Smartphones (but Not for Tablets)

As expected, Spotify has just announced that for the first time, the company will offer free mobile streaming. Until today, Spotify users who chose the free, ad-supported option were banned from any sort of mobile listening. Zero. Zilch. Today, Spotify…

Plants Vs. Zombies 2 Hits iOS In July

PopCap, developers behind Bejeweled and other casual games, had never really created a game that could appeal to casual players as well as hardcore gamers. That all changed in 2009 with a simple tower defense title that pitted plants against…

Free-To-Play Games Are Serious Business

Free-to-play games are the new “in” thing. It’s the kind of game that everybody wants to make. Zynga and other major developers have already proved that free-to-play can be a healthy and at times, ridiculously profitable, business model. Thanks to…

Microsoft Flight Available Now, Free To Play

Microsoft Flight Simulator is one of the most venerated simulation franchises in gaming. The newest game, Microsoft Flight, was announced as a free-to-play game to be released this Spring. Microsoft apparently thinks the end of February is close enough to…

EA’s Freemium Business Hits 25 Million Players

EA wants you to know that their Play4Free, or Freemium, titles are all the rage these days. EA took time out of its busy schedule today to announce that the community of players enjoying their free-to-play browser-based games has reached…

When It Comes To Mobile Gaming, The Freemium Model Pays

In an app store that just hit 15 billion downloads, there is now hard data to suggest that games offered for free actually generate more revenue than paid games. Sound counter-intuitive? It’s not when you think about it in the…