"Customers that engage with us from a digital standpoint also continue to enjoy coming into the store," says Kroger CEO Rodney McMullen. "They also spend a...
Facebook will once again try to channel some of Google's search success with its new and improved Search Ad feature. However, the ads will only be seen by users in North America....
It appears that Snapchat users are not really snapping up on the cool features recently introduced on the messaging app. Leaked data point out that subscribers are not enthusiastic...
Some companies and marketers might still be wary about working with social media influencers, but there's no denying it's one of the most powerful m...
The marketing industry generates billions of dollars every year. After all, every company needs ads and various marketing strategies in order to rea...
Anyone who has worked in the SEO field for a while would surely know that there is no fixed rule in the game. To consistently outperform your rival, it is necessary to master the t...
Launching a startup is exciting for entrepreneurs, especially in this day and age where technology has made doing business easier and more efficient...
Businesses now have all of the tools necessary to find out how people feel about their branding efforts. Social listening is a marketing strategy th...
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