Market research sometimes doesn’t add up to a hill of beans. After all, consumers are notoriously finicky; what they report and what they do are often very different. Sometimes things are just trendy, no matter what the research says. Other…
Market research sometimes doesn’t add up to a hill of beans. After all, consumers are notoriously finicky; what they report and what they do are often very different. Sometimes things are just trendy, no matter what the research says. Other…