customer experience News

Create a Marketing Strategy That’s Not Annoying, Says Bombora VP

“It’s really about customer experience,” says Nirosha Methananda, VP of Marketing at Bombora. “I think that is something fundamental to market...

Create a Marketing Strategy That’s Not Annoying, Says Bombora VP

“It’s really about customer experience,” says Nirosha Methananda, VP of Marketing at Bombora. “I think that is something fundamental to market...

Adobe CEO: Pandemic Was Inflection Point For Everything Being Digital

Shantanu Narayen, Chairman and CEO of Adobe, discusses how the pandemic has created another "inflection point" in the move toward digital transformati...

7 Top Ways To Create A Great Customer Experience Strategy

Customer experience matters. Take a look at 7 top ways to create a great customer experience strategy in the article below....

ServiceNow CEO: COVID Accelerated Digital Transformation

Bill McDermott, CEO of ServiceNow, discusses how COVID has exacerbated "broken systems" and has accelerated the digital transformation of companies ar...

Qualtrics IPO Is A Win-Win, Says SAP CEO

Just twenty short months after SAP announced their intention of acquiring Qualtrics for $8 billion just prior to their IPO SAP is taking Qualtrics pub...

We Are An Experience-Driven Company, Says Chewy CEO

“Last year we sent about 50,000 pet portraits to our customers,” says Chew CEO Sumit Singh. “We're an experience-driven company. This is not a ...

How Wendy’s Innovated the Digital Journey To Improve the Customer Experience

Speed and convenience and really driving consistency of operations are core themes, says Wendy’s CEO Todd Penegor. You think about how you can conti...

SurveyMonkey CEO: Selling To the Enterprise Has Been Wildly Successful

“We really took a strategic imperative about two and a half to three years ago to step up our enterprise game,” says SurveyMonkey CEO Zander Lurie...

The Agreement Cloud Is Going To Be The Next Big Cloud, Says DocuSign CEO

The new cloud opportunity that we see is in the Agreement Cloud, says DocuSign CEO Dan Springer. It is going to be the next big cloud because we think...

Huge Wave Of Digital Transformation, Says Salesforce CEO

“There's a huge wave of digital transformation,” says Salesforce co-CEO Keith Block. “A lot of these different technologies are coming together....

Our Machine Learning Platform Helps Brands Retain Their Customers, Says Medallia CEO

“We're a platform that helps some of the biggest brands in the world really understand their customers in live time and communicate with them while ...

If You Don’t Provide a Great Customer Experience You Won’t Survive, Says Zendesk CEO

“We definitely help companies provide great customer experiences,” says Zendesk CEO Mikkel Svane. “That is the new currency of today. You can ha...

How to Fight Our Caveman Impulses to Create a Positive Customer Experience

This is not your granddad’s customer service advice says Adam Toporek, author of the book, Be Your Customer’s Hero: Real World Tips and Techni...

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