Bill McDermott, CEO of ServiceNow, discusses how COVID has exacerbated “broken systems” and has accelerated the digital transformation of companies around the world.
Adobe CEO: Pandemic Was Inflection Point For Everything Being Digital
Shantanu Narayen, Chairman and CEO of Adobe, discusses how the pandemic has created another “inflection point” in the move toward digital transformation.
Create a Marketing Strategy That’s Not Annoying, Says Bombora VP
“It’s really about customer experience,” says Nirosha Methananda, VP of Marketing at Bombora. “I think that is something fundamental to marketing. I feel like we have gone down this path of almost over automating and having to constantly pounce on people without necessarily being conscious and mindful of what their experience is on the other end.”
Qualtrics IPO Is A Win-Win, Says SAP CEO
Just twenty short months after SAP announced their intention of acquiring Qualtrics for $8 billion just prior to their IPO SAP is taking Qualtrics public.
We Are An Experience-Driven Company, Says Chewy CEO
“Last year we sent about 50,000 pet portraits to our customers,” says Chew CEO Sumit Singh. “We’re an experience-driven company. This is not a cost. This is an engagement mechanism.We think of this as an experience building. We have 90 percent re-ups (of our subscriptions). Our customers love engaging with us.”
How Wendy’s Innovated the Digital Journey To Improve the Customer Experience
Speed and convenience and really driving consistency of operations are core themes, says Wendy’s CEO Todd Penegor. You think about how you can continue to drive speed. The digital journey is a big one. How do we drive folks into mobile ordering? How do we drive awareness on mobile ordering?
SurveyMonkey CEO: Selling To the Enterprise Has Been Wildly Successful
“We really took a strategic imperative about two and a half to three years ago to step up our enterprise game,” says SurveyMonkey CEO Zander Lurie. “This has been a company that has thrived in going direct to end-users. We’ve built up a user base, a paid customer base, today of almost 700,000 people.”
The Agreement Cloud Is Going To Be The Next Big Cloud, Says DocuSign CEO
The new cloud opportunity that we see is in the Agreement Cloud, says DocuSign CEO Dan Springer. It is going to be the next big cloud because we think this is about bringing multiple clouds together. We work strongly with ERP and strongly with CRM. What connects them is the agreements those companies do.
Huge Wave Of Digital Transformation, Says Salesforce CEO
“There’s a huge wave of digital transformation,” says Salesforce co-CEO Keith Block. “A lot of these different technologies are coming together. I have the opportunity and Mark has the opportunity to go around the world and talk to a lot of other CEOs. There’s just this huge imperative around digital transformation.
Our Machine Learning Platform Helps Brands Retain Their Customers, Says Medallia CEO
“We’re a platform that helps some of the biggest brands in the world really understand their customers in live time and communicate with them while they’re in an experience,” says Medallia CEO Leslie Stretch. This helps them retain their customer and perhaps sell them another experience. It’s this machine learning platform that does that.”