According to a new study by the Pew Research Center, eight out of 10 Americans now shop online. This means that the traditional ways of marketing—cold calls, trade shows, TV, radio—are not as effective as they used to be.
LinkedIn Is Reportedly Rolling Out Employee Content Curation Tool Elevate
Back in April, LinkedIn announced Elevate as a way to help businesses get their employees sharing content on their behalf. It piloted with Adobe, Unilever and a few other companies in Q1, and became available on an invitation-only basis upon…
Curator’s Code: Can Content Curation Really Be Standardized?
Let me preface this by saying that I am all for giving credit where credit is due on the web. However, people are trying to develop standards for online content curation and attribution on the web, and I just don’t…
Is Linking Something That You Should Have To Pay For?
Should you have to pay to link? Sadly, it’s a question we keep having to ask, because organizations and lawmakers keep giving us reason to. If you’re a longtime reader, you probably already know my stance on this: the web…