Tag: BlogWorld Expo

Is There Too Much Marketing in Social Media?
Although social media is supposed to be about real social interactions, it seems that they are getting harder and harder to come by. This trend is really ironic given the basis for...
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Changing the “Used Car Salesman” Perception of Selling
When you think of selling, what do you think of? If you're like me, you totally think of the sleazy used car salesman like in the image below. It's not, of course, that all salesme...
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Guess What? Social Media Measurement Doesn’t Have to Be Hard
What is it about social media measurement that makes it so hard for people to grasp? It is it really that it’s so hard, or is it that people are missing the point? According to...
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Self-Publishing Vs. Traditional Publishing
The publishing industry has witnessed significant changes over the past few years thanks mostly to the Internet. Consumer behavior has drastically shifted from offline consumption...
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Become a Social Business, Not Just a Social Brand
Many businesses utilize social media sites like Facebook, Twitter, and LinkedIn to communicate their brand message. This marketing method has worked so well that a lot of businesse...
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