Square Launches Dashboard Analytics App For iOS

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Square just released a new Dashboard app aimed at making it easier for businesses to make decisions from their mobile devices based on data. The app has been in beta, but is now available to all.

"During our beta program, sellers using the app opened it 12 times per day, on average; that’s more than once an hour during a regular business day," a spokesperson for Square tells WebProNews.

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According to the company, over 70% of larger businesses already use Square's analytics on a daily basis. The app should go a long way in getting a lot more businesses to take advantage of the data it provides.

With the app, businesses can keep an eye on sales as they're happening. They can look at the number of items sold, and the average sale amounts each day as well as sales comparisons (week-to-week, month-to-month or year-to-year) and which items are the best sellers.

"You can instantly spot which categories are doing well, and which might need some TLC with a sale or a promotion," Square says. "You can also sort your items by what’s selling, or what’s not. If you’re serving tons of iced coffee and another heat wave is approaching, it might be time to make some more ice."

You can also use the app to see sales data at one location, all locations, or at any group of locations.

The app is iOS-only for now, and is compatible with iOS 7 and iOS 8. It's available for free in the App Store. No word on an Android version, though I'd imagine it's only a matter of time.

Image via Square

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.

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