Can we officially say that the Vita is a joke? I personally love Sony’s handheld, but it’s performance this year has been abysmal. Sony needs to do something to get people to buy it, but its latest bundle proves that the marketing folks still have no idea what they’re doing.

Sony announced today that it’s releasing a new PS Vita bundle next week that comes with a one year subscription to PlayStation Plus and a download code for Unit 13. That’s a pretty good bundle at face value since Plus on Vita offers great games like Uncharted: Golden Abyss, Gravity Rush and Wipeout 2048.

Of course, we must not forget that titles available on PS Plus are downloadable only. The bundle comes with a paltry 4GB memory stick. Uncharted itself takes up close to 3GB of data and the other games are over 1GB in size. That means players will only be able to load up one game at a time. Users could buy a larger memory stick, but the largest size available – 32GB – costs $100.

The bundle itself is already $299 and the free games via PlayStation Plus present a pretty good value. The problem is that value is squandered as gamers can not take full advantage of it on such a tiny memory card. If Sony was serious about having the Vita succeed, it would include at least a 16GB memory stick in its system and write the loss off as an investment in the future.

To its credit, the addition of PlayStation Plus is a smart move. It should be a standard in all Vita and PS3 bundles moving forward. That being said, it’s a wasted opportunity in its current form.