Showtime’s standalone streaming service has finally gone live.

For $10.99 per month, you can watch Showtime content online without a cable subscription. You’ll be able to stream on Apple devices, Roku, PlayStation Vue, and Showtime’s iOS apps. If you sign up through Hulu, however, Showtime’s new service will be $2 cheaper (Hulu subscription required, of course). Showtime is also offering a free 30-day trial.

CBS head Les Moonves first made the announcement back in March, just days after HBO launched its cable-free streaming service HBO NOW.

“A new era has arrived,” says the network. “SHOWTIME subscribers will have unlimited on demand access to every season of award-winning SHOWTIME original series, and hundreds of hours of movies, documentary and sports programming, as well as the live broadcast of the SHOWTIME east and west coast feeds. SHOWTIME is the only premium streaming service to offer live East and West Coast feeds through all of its internet distributors.”

Cord cutting isn’t a foreign concept to CBS, who owns Showtime. Last October, the network launched CBS All Access, which offers full current seasons to over a dozen CBS shows and past seasons of more series. It also lets users livestream local CBS channels – all for $5.99 a month.

Another major content provider ditching the chains of cable means another victory for cordcutters.