The Windows PC market isn’t exactly doing that well anymore, but that doesn’t mean OEMs are going to give up on Windows 8 just yet. One of the bigger OEMs, Samsung, is even announcing some new Notebook models before CES next week.
Samsung announced today that two new models in its Series 7 Notebook lines would be officially unveiled at CES. The new notebooks show that Samsung is going after the power hungry consumer with these latest models instead of the price conscious consumer that may instead go with one of Samsung’s Chromebooks.
“2012 was a definitive year for Samsung’s PC business – we expanded our lineup, taking advantage of the new form factors and consumer demand. This led to significant growth in the Industry,” said David Song, Senior Vice President of IT & Mobile Communications at Samsung Electronics. “In 2013, we will continue to focus on innovation delivering products that fit into customer lifestyles while maintaining Samsung’s high-end design and performance standards. The new Series 7 Chronos and Ultra products are just two examples of what you can expect to see from us throughout the year.”
The first new model is the Series 7 Ultra, an Ultrabook that boasts a 1080p display, 16GB of RAM, backlit keyboard, a 1GB AMD HD570M GPU and the consumer’s choice of either an Intel Core i5 or i7 processor. Consumers can also choose between 128GB or 256GB SSD storage solutions.
The other model is a new version of last year’s Series 7 Chronos notebook. The PC now features a faster AMD Radeon 8870M GPU for increased graphics performance. It also comes equipped with an Intel Core i7 processor, up to 16GB of RAM, an optional touchscreen, and an approximate 11 hours of battery life.
As expected, both models will come with Windows 8. Both are also equipped with USB 2.0 and 3.0 ports, HDMI out, Ethernet port, mini-VGA and a memory card reader.
It will be interesting to see what other PC OEMs bring to the table in terms of Notebooks/Ultrabooks at CES. They haven’t been selling as well as expected, but there’s still a lot of potential in the market. The main hurdle is of course in price, but the introduction of AMD GPUs instead of Nvidia may help Samsung market these new Notebooks at a more affordable price.
It’s expected that price and availability of both models will be announced at CES.