Oprah Winfrey Tweets About Love of Bread, Weight Watchers Stock Soars


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Many diets would have you abstain from carbohydrates like bread – but not Weight Watchers.

And this is perfect for Oprah Winfrey, who loves bread. Like, a lot.

And she says she's lost 26 pounds on Weight Watchers while eating bread every single day.

"This is the joy for me," Oprah says in a Twitter video. "I love bread. I love bread. I now just manage it, so I don't deny myself bread - I have bread every day. That's the genius of this program. I lost 26 pounds and I have eaten bread every single day."

A funny thing about that tweet ...

You might recall that Oprah bought a 10 percent stake in Weight Watchers last October.

“It was not strictly a business decision. It was a personal decision that allowed me to make a smart business decision. I always lead with my heart because the truth is, my heart is my brand,” said Oprah at the time.

The company's stock soared on the news.

And guess what, Oprah's bread tweet had a similar effect on Weight Watchers stock.

Following the "I love bread" tweet, Weight Watchers stocks jumped nearly 20 percent, which made Oprah about $14 million richer.

Pretty smart tweet.