LinkedIn is rolling out an improved system for analyzing who is checking out your profile that adds new insights to both basic and premium LinkedIn members.
“Natural curiosity entices many people to wonder, ‘Who’s been viewing my profile?’ each day on LinkedIn. Today, we’re rolling out a new, simplified look and feel for Who’s Viewed Your Profile to make it easier for you to get a snapshot of who, what, and how you are being discovered on LinkedIn,” says LinkedIn’s Udi Milo.
Basic LinkedIn members will be able to see exactly how often people are viewing their profile over the past few weeks, and well as how many times they appeared in a LinkedIn search (and the percent change from last week).
But it’s premium members that will get the most from this upgrade. They’ll be able to get a detailed list of which keywords led to them in search, as well as which industries their profile viewers come from. Premium members will also see a geographic breakdown of those profile views. Of course, they’ll also be able to see more of the profile viewers – basic members aren’t able to see everyone who’s viewed their profile.
LinkedIn has been on an update kick as of late. Last week they finally allowed users to add photos and presentations to updates, and they also unveiled two-step verification for better account security.