In an attempt to bring some of his own favorite bits to the interwebs, comedy legend Jerry Seinfeld has launched jerryseinfeld.com.

The site, which went live this morning, is set up in an interesting way. Each day three video clips will be posted and removed in 24 hours. Three new clips will then appear. This carousel approach prevents binging on clips at all one time, and promotes the return of fans daily to see something new.

Today, the three inaugural clips are “The Fattest Man in the World” from Johnny Carson in 1981, “Do the Horse Know They’re Racing” from a 1998 HBO special, and “No Room in the Newspaper” from Carson in 1990.

Tomorrow’s clips will be all about horses, with “A Horse Shaped Like a Hammock,” “Horse Rocket Power,” and “A Horse Named Crazy Glue.”

On the site, Seinfeld says that the point of this is to hopefully encourage young kids interested in comedy to get in on the “silliness.”

When I was ten years old, I started watching stand up comedians on TV. I fell in love with them and I’m just as fascinated with stand up comedy today. When I started doing TV, I saved every appearance on every show I did. I thought it might be fun to go through all of it and pick out three bits each day that still amuse me for some reason or another. I’ve also included stuff I’m doing now, and I’ll be adding new stuff as I go. Somewhere out there are ten year olds just waiting to get hooked on this strange pursuit. This is for them. I’m just hoping somehow it will keep this silliness going.

Although there are many clips of Seinfeld on YouTube, many are of terrible quality. Plus I’m sure he has some clips in his personal archive that haven’t found their way on the internet yet.

This isn’t the only internet comedy news of the week – on Wednesday Pandora announced it was adding 10,000 clips from over 700 comedians to it’s recommendation engine.