On Sunday, former Secretary of State and First Lady Hillary Clinton announced she’s running for president, a move that likely wasn’t all the surprising to most.
Of course, you can’t run for President without a strong social media presence these days. So Hillary Clinton in now on Facebook.
And in fewer than 24 hours, Clinton has already amassed more than 625,000 followers.
Her campaign launch video has garnered over 2.2 million views in 20 hours.
And whoever is working on her social media profiles is doing it right. Clinton’s social media team spent a lot of time crafting the story of her life on Facebook, adding dozens upon dozens of life events going all the way back to the candidate’s birth.
Many of these life events contain handfuls of photos from said event, including that time she won a Grammy…
And that time she addressed women’s rights in Beijing in 1995,
And when Chelsea was born…
And when she married Bill…
Now that’s doing social media right. Listing her many accomplishments and humanizing her – all in a day’s work.