Google gave a presentation about Google+ and Search at Google I/O last week. With Google’s “social layer” becoming a bigger part of search and the larger Google ecosystem, this is probably one marketers will want to check out.

“In this session we’ll walk you through a series of techniques you can use to make your app and content shine on Google,” Google says in session description. “Using these techniques you can connect more directly with new and existing users on Google Search.”