Google announced some updates to its AdWords Terms & Conditions in North America, the Caribbean, and Latin America (except Mexico, Argentina and Brazil). You can see the full country list here.
The main change Googee points out is that the terms now accomodate new advertising products and services.
“For example, we offer third-party ad serving in some situations, so you’ll see provisions about how we resolve ad serving disputes,” explains Mark Martel of the Google Ads Team. “Other changes include updated links to our policies and better consistency among our advertising terms globally.”
Google is giving users 45 days to review and accept the new terms. If you don’t accept them, Google may pause your ad serving until you do. So you might want to do that.
When you sign in to your account, you should be automatically taken to a page with the updates.
