Amazon today announced that it has launched the Fulfillment by Amazon (FBA) program for amazon.ca. The service provides third-party sellers access to Amazon's fulfillment and customer service resources. Sellers who use the program can have Amazon pack and ship their products, and even offer their customers Amazon benefits such as Super Saver Shipping and easy returns.
“Fulfillment by Amazon is a win-win for Canadian customers and businesses,” said Steve Oliver, director of Amazon.ca. “Customers will benefit from an even greater selection of items with free shipping and a trusted experience, while businesses can take advantage of our world-class fulfillment services and focus their efforts on growing their business.”
Sellers must have a registered account with FBA to begin using its services. After uploading and managing their listings, an FBA logo will appear next to their products. Products stored at Amazon fulfillment centers can be packed and shipped without much hassle for the seller. The service also provides metrics tools for sellers to track their inventory and sales.
“Since we launched FBA in the U.S., we’ve heard from sellers that offering customers a consistent experience and free shipping through FBA helps them increase their sales and grow their businesses,” said Tom Taylor, vice president of FBA. “We love doing the heavy lifting for sellers and helping them grow, so we’re excited to make FBA available in Canada as we head into the busy holiday season.”