CPGTrends

It goes without saying that website performance is crucial to online retailers for maintaining customer engagement and completing online transactions. Any delays of content deliver...

Shopify Sees Future of eCommerce in Retail

"Retail is not the same. Shopify is enabling merchants to do everything, from anywhere." - Lynsey Thorton, Shopify Director of User Experience Design at Unite 2017 Confe...

eBay CEO: We’re Seeing The End of Retail As We Know It

UPDATE: After years of huge losses and store closings, Sears warned inve...

Real Time Personalization Tripled Retailer’s Email Revenue

There is no other digital marketing medium more powerful for retailers and businesses in general than email. Besides the one-on-one setting that email provides, the growth of marke...

eCommerce Has Just Conquered Another Retail Giant

Due to what has been coined as The Amazon Effect, 61 y...

Facebook Announces Inventory-Smart Dynamic Ads for Nearby Retail

Facebook is getting better at competing for brick & mortar ad dollars, announcing an ability to tie a retailers inventory into their product ads, so that they aren't advertisin...

Report: Retailers Not Ready For Cross-Channel Integration

There's a new report out form Yesmail. The main conclusion is that in general, retailers are not ready for cross-channel integration. They polled about 200 retailers at the Sho...

Google’s NYC Retail Store Is Reportedly Dead

Google is not going through with its New York City retail store, which would've been the first of its kind. The company is currently looking to sublease the 5.442 square-foot l...

Over Half Of Retailers Struggle To Identify Most Valuable Customers Despite Data

Yes Lifecycle Marketing has a new study out finding that half of retailers are struggling to identify and and engage their most valuable customers, even though they know informatio...

Facebook Gets Retailers Prepared For The Holidays

Facebook is advising retail marketers about how to prepare for the holiday season. Yes, it's August, but according to the company, that means it's time to start doing some serious...

Facebook Follower Growth Has Stalled For Retailers

Most brands are on Facebook, but that doesn't mean they're getting followers. A new...

Amazon Might Buy Fashion Retailer Net-a-Porter in What Could Be Its Largest Acquisition Ever

If Amazon is truly serious about getting into the world of high fashion, an acquisition like this would be a very strong move. According to a report from...

Nielsen To Online Retailers: Age Matters

Not surprisingly, Millennials (age 21-34) are leading the way in online shopping compared to other age groups, according to a report from Nielsen. This age group comprises at l...

Apple Pay Is Missing Some Key Retailers

Apple announced new payments platform Apple Play at its big iPhone/Apple Watch even...

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