DealHub’s $100M Bet on AI Sales Engines

DealHub.io raises $100M led by Riverwood Capital to advance AI-driven quote-to-revenue platforms, targeting enterprise sales complexity with agentic automation and global expansion.
DealHub’s $100M Bet on AI Sales Engines
Written by Jill Joy

DealHub.io, a pioneer in AI-powered revenue orchestration, has secured $100 million in a growth funding round led by Riverwood Capital, positioning the company to challenge legacy sales systems amid surging demand for intelligent deal automation. The investment, announced across multiple outlets this week, underscores investor confidence in DealHub’s agentic platforms that streamline everything from quoting to revenue recognition in complex enterprise environments.

Founded in 2018 and based in Austin, DealHub specializes in configure-price-quote (CPQ) software enhanced by artificial intelligence, targeting enterprises grappling with hybrid pricing models like usage-based billing and subscriptions. The fresh capital will fuel global expansion and product innovation, particularly in what the company calls its ‘Agentic Revenue Hub’ for the AI era. PR Newswire detailed the round’s focus on accelerating these capabilities.

Funding Momentum in Revenue Tech

Riverwood Capital, known for backing high-growth software firms in emerging markets, took the lead with participation from existing investors. This marks a significant escalation from DealHub’s $20 million Series B in 2021, led by Scale Venture Partners, as reported by TechCrunch. The latest raise values DealHub at over $500 million post-money, sources close to the deal indicate, though exact terms remain undisclosed.

The timing aligns with enterprises overhauling go-to-market strategies amid AI-driven disruptions. DealHub’s platform supports sales-led growth (SLG), product-led growth (PLG), and self-service models simultaneously, addressing the ‘fractured monetization stacks’ plaguing large organizations. CEO Alon Saguy emphasized this in a statement: ‘The AI economy is rapidly reshaping how organizations execute and manage revenue,’ per PR Newswire.

AI at the Core of Quote-to-Revenue

DealHub’s technology ingests vast datasets from CRM systems, ERP, and billing platforms to generate real-time quotes, negotiate deals autonomously, and predict revenue leakage. Its agentic AI agents handle complex scenarios, such as tiered pricing or consumption tracking, reducing manual errors that cost enterprises billions annually. Recent benchmarks show DealHub cutting sales cycle times by up to 40%, according to customer testimonials on the company’s site.

Prior to this round, DealHub bolstered its stack with the November 2025 acquisition of Subskribe, a subscription management specialist. The deal extended DealHub’s reach into consumption billing and usage intelligence, critical for AI-era offerings like credits and embedded monetization. BusinessWire quoted Saguy: ‘This acquisition positions us as the definitive leader in agentic quote-to-revenue.’

Enterprise Challenges Driving Demand

Buyers now demand flexibility—starting self-serve, scaling via usage, then locking in enterprise contracts—while sellers face visibility gaps across channels. Legacy tools like Salesforce CPQ or Oracle falter here, lacking AI-native orchestration. DealHub’s unified hub provides end-to-end visibility, from opportunity to cash, integrating with tools like Zuora and Snowflake.

Riverwood partner Parthian Perry highlighted the strategic fit: ‘DealHub is positioning itself as the defining leader for revenue execution in this emerging category of agentic platforms.’ This infusion arrives as competitors like Apttus and Salesforce intensify AI investments, per Axios Pro.

Global Push and Product Roadmap

With offices in Israel, Europe, and the U.S., DealHub plans to double its headcount and penetrate Asia-Pacific markets, where hybrid models are proliferating. The funding accelerates development of next-gen features, including predictive deal coaching and autonomous contract amendments powered by large language models.

Customers like LivePerson and monday.com already leverage DealHub for multi-stream revenue ops. Early adopters report 30% uplift in win rates and faster time-to-revenue. As AI reshapes B2B sales, DealHub’s bet on agentic automation could redefine how enterprises capture value at scale, outpacing siloed incumbents.

Rivals and Market Positioning

In a crowded field, DealHub differentiates through its revenue-first architecture, avoiding the point-solution pitfalls of tools like PandaDoc or Conga. Integration depth with revenue platforms gives it an edge, enabling zero-touch renewals and upsell orchestration. Analysts at Gartner note rising CPQ adoption, with AI features now table stakes.

Riverwood’s track record—exits like Wiz and Snyk—bolsters DealHub’s path to IPO or acquisition. Posts on X from @DealHubIO and industry watchers echo excitement, framing the round as validation of AI’s role in sales transformation. As enterprises navigate monetization complexity, DealHub emerges as a frontrunner.

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