If a Super Bowl ad with a slightly drunk bro getting chased by giant, lit-up ghosts inside a giant, lit-up real-life Pac-Man game, featuring generic EDM, with the sole prize of more bud light doesn’t scream America, 2015, then I don’t know what does.
Bud Light has just dropped (at least part of) its Super Bowl XLIX commercial. The company is sticking with the “Up for Whatever” theme it’s been running since last Super Bowl. This time, a dude finds a giant quarter in the middle of the sidewalk, and when he inserts it into a giant coin slot, doors open and he’s inside a real-life Pac-Man game.
For many people, the commercials are the only reason they watch the Super Bowl. That, and the likely never-ending discussion of Tom Brady’s deflated balls. Does this one bode well for this year’s crop? I dunno, what do you think?