Apple’s $500M Push for US Rare Earth Magnets

In a move that underscores the tech giant's efforts to bolster its U.S. supply chain amid geopolitical tensions, Apple Inc. has announced a $500 million multiyear commitment with MP Materials Corp., the nation's leading rare earth producer.
Apple’s $500M Push for US Rare Earth Magnets
Written by Sara Donnelly

In a move that underscores the tech giant’s efforts to bolster its U.S. supply chain amid geopolitical tensions, Apple Inc. has announced a $500 million multiyear commitment with MP Materials Corp., the nation’s leading rare earth producer.

The deal, detailed in a recent company announcement, focuses on sourcing American-made rare earth magnets, critical components in products like iPhones, Macs, and electric vehicle motors. This investment not only aims to secure a stable supply but also aligns with broader national interests in reducing reliance on foreign sources, particularly China, which dominates the global rare earth market.

Under the agreement, Apple will purchase magnets produced at MP Materials’ new facility in Fort Worth, Texas, marking a first-of-its-kind partnership that includes the development of an all-new recycling facility for processing recycled rare earth elements. This initiative is expected to create jobs and enhance domestic manufacturing capabilities, according to details from the announcement. Industry analysts see this as a proactive step by Apple to mitigate risks from supply chain disruptions, such as those experienced during the Covid-19 pandemic and recent trade frictions.

Building Resilience Against Global Vulnerabilities

The commitment comes at a time when rare earth elements—essential for high-tech magnets used in speakers, haptic engines, and other device features—are increasingly viewed as strategic assets. MP Materials, backed by Pentagon funding, operates the only fully integrated rare earth mine and processing operation in the U.S., at Mountain Pass, California. By partnering with them, Apple is effectively centralizing part of its supply chain domestically, a strategy that could inspire other tech firms to follow suit. Reuters reported that this deal positions Apple as one of the first major tech companies to ink such an agreement aimed at onshoring critical materials.

Moreover, the partnership emphasizes sustainability, with the new recycling facility designed to recover rare earths from end-of-life products, reducing environmental impact and waste. This aligns with Apple’s long-standing environmental goals, including its pledge to achieve carbon neutrality by 2030. Insiders note that this move could lower costs over time by creating a closed-loop system, where recycled materials feed back into production, potentially decreasing Apple’s vulnerability to price volatility in global commodity markets.

Echoes of Broader Investment Pledges

This $500 million outlay is part of Apple’s larger U.S. investment strategy, building on previous commitments. In February 2025, the company announced plans to spend more than $500 billion in the U.S. over the next four years, encompassing job creation, infrastructure, and supply chain enhancements. That followed a 2021 pledge of $430 billion over five years, which has already led to 20,000 new jobs nationwide. The Apple Post highlighted how this latest deal fits into that framework, emphasizing the purchase of magnets developed specifically at MP Materials’ Texas site.

For industry observers, the timing is telling. With U.S. policymakers pushing for greater self-sufficiency in critical technologies—amid concerns over China’s export controls on rare earths—Apple’s investment could influence regulatory landscapes. CNN Business noted pressure from figures like former President Donald Trump to domesticate smartphone production, though Apple’s announcement doesn’t explicitly tie to political directives. Instead, it reflects a calculated business decision to future-proof operations.

Implications for Tech Supply Chains

Looking ahead, this partnership may accelerate innovation in rare earth processing, where the U.S. lags behind Asia. MP Materials aims to produce magnets that meet Apple’s stringent quality standards, potentially setting benchmarks for the industry. The Mac Observer pointed out that by investing in recycling, Apple is addressing not just supply but also the ethical sourcing of materials, often mined under controversial conditions abroad.

Competitors like Samsung and Tesla, which also rely on rare earths, might feel compelled to reassess their own chains. For Apple, the deal represents a hedge against disruptions, ensuring that future product launches aren’t hampered by shortages, as seen in 2022 when iPhone stockouts cost billions due to China’s zero-Covid policies, per an IMD business school case study. Ultimately, this commitment signals Apple’s bet on American ingenuity to sustain its global dominance, blending patriotism with pragmatism in an era of uncertain trade dynamics.

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