Today on Finnish morning talk show “Yle’s breakfast television,” Rovio’s CEO Mikael Hed dropped the news that they will be releasing a new game that has neither the word “Angry” or the word “Birds” in the main title. The new game will be called “Amazing Alex” and is based on an IP that Rovio purchased from the Casey’s Contraptions game.
When asked about the new game, Hed told the host that the game will have an “educational element and centres on main character Alex, a curious young boy who loves to build things.”
It is going to be very tough for this developer to shed one of the most successful IP’s of all time. The Angry Birds franchise, in all it’s sequels, has been downloaded 1 billion times! So as you can imagine, Rovio is really pressured to deliver a winner. “The quality pressure is high. We want to maintain the high standard Angry Birds fans have come to enjoy,” said Hed.
Rovio has been making moves to better prepare themselves for a more diversified media world. They opened a theme park, bought propery, and have a cartoon coming out!