Amazon announced the launch of a new delivery service called Prime Now. It’s launching in New York City (specifically select areas of Manhattan) for now, and offers one-hour delivery on items through a mobile app.

Actually, Prime members will still have to pay $7.99 for one-hour (or less) delivery, but it also offers two-hour delivery for free. The Prime Now options are only available between the hours of 6AM and midnight (seven days a week). The app lets you track the courier’s location.

We recently learned that Amazon was using bike messengers for package delivery. Well, that was for this:

Prime Now is yet another perk for Amazon Prime members (these seem to be increasing by the week), and can be used on “tens of thousands” of items including things like paper towels, shampoo, books, toys and batteries.

“There are times when you can’t make it to the store and other times when you simply don’t want to go. There are so many reasons to skip the trip and now Prime members in Manhattan can get the items they need delivered in an hour or less,” said Dave Clark, Amazon’s senior vice president of worldwide operations. “We’ve long felt that Amazon Prime is the best deal in the history of shopping and now it has gotten even better. Prime members in Manhattan are going to love this service and we cannot wait to roll out Prime Now to additional cities in 2015.”

Amazon is using its new Manhattan building as a hub for Prime Now orders, though only part of the building is being used for this.

The Prime Now app is available on iOS and Android to Prime members. Users will be notified when the service becomes available in their area.

In California, Amazon has also been testing taxi delivery, but it’s unclear if that’s directly related to Prime Now.

Image via Amazon