Amazon had just announced a few moves to expand the accessibility of content across multiple devices – bringing their streaming video app to the iPhone as well as Cloud Player apps to two new devices.

Previously only available for the iPad, Amazon’s Instant Video app is now ready for download on your iPhone and iPod Touch.

Amazon Prime members now have access to over 30,000 streaming titles on their smaller iOS devices, including hit TV shows like American Horror Story and Downton Abbey. Customers of Amazon Instant Video can now purchase from a library of over 140,000 movies and TV shows from their iPhone and iPod Touch.

The app has added a “Watchlist” feature, which “lets customers make a list of all the movies and TV episodes they want to watch in the future, regardless of whether they own the video or not.”

“Our customers tell us they want the convenience of being able to watch all of their movies and TV episodes, wherever they are,” said Anthony Bay, Amazon.com Vice President for Video. “Today we’re excited to extend our ‘buy once, enjoy everywhere’ approach to iPhone and iPod touch users, giving customers the chance to enjoy more than 140,000 titles from Amazon Instant Video and more than 30,000 titles from Prime Instant Video anytime, anywhere.”

Amazon has also announced a new Cloud Player app for Samsung Smart TVs, making it easier for users to access their music from any location.

“The Amazon Cloud Player app, which can be found in the Samsung Smart Hub, provides customers with the ability to browse, search or playback music from their library directly on their TVs,” says Amazon.

The Amazon Cloud Player has also dropped on Roku The Roku blog details the new features of the app:

“Shuffle play an album, all songs from an artist, all songs within a genre, a playlist or even all songs; Search for any album, artist or song in your account; Enjoy your music collection in high-quality 256 Kbps audio; View song details and album art on a smooth scrolling screensaver; Continue playback while browsing and quickly access the “Now Playing” song through a shortcut”

More ways to access your Amazon content – never a bad thing.